Essays about: "Competitive Destination"

Showing result 1 - 5 of 35 essays containing the words Competitive Destination.

  1. 1. Sharing Knowledge is Sharing Power : A case study on inter-organizational knowledge transfer within a destination

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Pahlow Mariele; Cajsa Svensson; [2023]
    Keywords : Knowledge management KM ; Inter-organizational knowledge transfer; Destination management organization DMO ; Small and medium-sized enterprises SME s ; Destination development; Tourism stakeholders; Sustainable competitive advantage; Kalmar;

    Abstract : The key to an organization's long-term success is a sustainable competitive advantage. In a global market characterized by fierce competition, organizations differentiate themselves no longer through their competitive position or technological or human resources but through knowledge. READ MORE

  3. 2. Tourism Marketing Management and Competitiveness A Case Study in Öland & Gotland

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Sara Benmakhlouf; Rodrigo Fajardo; [2023]
    Keywords : Small island destinations; competitiveness; cultural tourism; relationship marketing; seasonality; market segmentation;

    Abstract : The drastic growth in the tourism industry is continuously raising questions for destinations regarding competitiveness in today's global market share. For small island destinations, destination management in the terms of marketing is a crucial factor that defines the competitiveness and success of smaller islands in order to remain competitive and economically benefit in the fast growing tourism industry. READ MORE

  4. 3. Branding and Promotion of Tourism Destinations in Africa : An investigation of the branding and promotion of tourism in Africa, case of Cameroon.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Aisha Bishar; Piffo Lakpa Robertine; [2023]
    Keywords : branding; promotion; marketing; tourism; Cameroon; tourist destination;

    Abstract : This study explores the branding, and promotion of tourist destinations in Cameroon. The research aims to identify strategies and challenges faced in positioning Cameroon as a competitive tourist destination and suggest areas for improvement. READ MORE

  5. 4. Flexibilitet i virkestransporter på järnväg : möjligheter och kostnader : effekter av säsongsmönser och avvikelser från planerade tågflöden

    University essay from SLU/Department of Forest Biomaterials and Technology (from 131204)

    Author : Ida Sjölling; [2022]
    Keywords : virkesförsörjning; tåg; störningar; risk; multimodala transporter;

    Abstract : Behov av flexibilitet i virkesförsörjningen uppstår eftersom det är en dynamisk verksamhet. Störningar i tillverkningsprocessen kan ge förändring i efterfrågan, störningar i transporter kan ge förändrade behov från olika transportslag och störningar i anskaffning av virke ger nya flöden. READ MORE

  6. 5. Destination identity and projected online image in rural Southern Africa : A case study of Nyanga, Zimbabwe

    University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

    Author : Shamiso Mahohoma; [2022]
    Keywords : Projected destination image; destination identity; destination image formation; rural destinations;

    Abstract : The value of tourism as a driver of economic and social development in Africa cannot be overstated. Tourism is regarded as a source of foreign currency, employment creation and more importantly, a means of achieving the sustainable development goals (SDGs). READ MORE