Essays about: "Competitive Intelligence CI"

Showing result 1 - 5 of 7 essays containing the words Competitive Intelligence CI.

1. 1. Forecasting initial sales of video games using Youtube trends

   University essay from Högskolan i Skövde/Institutionen för informationsteknologi

   Author : Christoffer Blomgren; [2022]
   Keywords : Competitive intelligence; market potential forecasting; video games; Google Trends; regression;

   Abstract : Today’s competitive market in the video game industry puts a lot of stress on companies to be ahead of competitors. The ability to predict the potential of a product gives companies an advantage over competitors on the market. READ MORE

3. 2. How Market Intelligence Helps With Pricing : A qualitative study on Systemair Group

   University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

   Author : Aryan Singh; Omar Eyad; Shaheen Mohammad; [2021]
   Keywords : Digitalization; Business Intelligence BI ; Market Intelligence MI ; Competitive Intelligence CI ; Pricing; Decision Making; Dynamic Pricing Model; Price Authority;

   Abstract : ABSTRACT Date:  2021-06-03 Level:  Bachelor Thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Aryan Singh   Omar Eyad  Shaheen Mohammad  Title:  How Market Intelligence Helps With Pricing Tutor:  Ali Farashah Keywords: Digitalization, Business Intelligence (BI), Market Intelligence (MI), Competitive Intelligence (CI), Pricing, Decision Making, Dynamic Pricing Model, Price Authority Research Question: How does MI help in pricing decisions of the European market in Systemair Purpose: The purpose of this research is to investigate if Market Intelligence (MI) has any effect on pricing decisions within the European market in Systemair Group. Since the field of MI in pricing decisions is explorative, this study will conduct thorough interviews with the goal of getting a deep understanding of how MI can help with pricing decisions. READ MORE

4. 3. How the Rules Change the Game :  A Study on the Effect of China’s Institutional Framework on the Collection of Competitive Intelligence

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : My Nyberg; Nick Schuurman; [2016]
   Keywords : Competitive Intelligence; Information Sources; HUMINT; OSINT; Quality; Intrinsicality; Representability; Accessibility; Institutional Framework; China; Western CI Professionals;

   Abstract : The competitive intelligence (CI) process has previously been extensively investigated; however its relation to the internal environment of the firm dictates most of the existing research. The relationship between CI and the external environment has been researched to some extent, concluding on the importance of adapting CI practices to ‘the rules of the game’, i. READ MORE

5. 4. HOW TO MAKE ANALYSIS WORK IN BUSINESS INTELLIGENCE SOFTWARE

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Dr Lilit Axner; [2009]
   Keywords : Business Intelligence BI ; analysis tool; Competitive Intelligence CI ;

   Abstract : Competitive Intelligence (CI) has been defined by many authors. These definitions do have certain differences but all of them have a main common feature: They put the accent on the analysis. READ MORE

6. 5. Developments in Business Intelligence Software

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Zhanna Abzaltynova & Janice Williams; [2009]
   Keywords : business intelligence; competitive intelligence; business intelligence software; data management; development; business analytics software;

   Abstract : Business Intelligence (BI) is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions. The term implies having a comprehensive knowledge of all of the factors that affect your business. READ MORE