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Showing result 6 - 10 of 173 essays matching the above criteria.

1. 6. Exploring European Union Corporate Sustainability Reporting Directive’s (CSRD) integration process implications on business strategy.

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Wiktoria Bartkowiak; Migle Skensbergaite; [2023]
   Keywords : Business and Economics;

   Abstract : Following the introduction of the Corporate Sustainability Reporting Directive (CSRD) by the European Commission, the complexity of sustainability reporting increased significantly concerning a vast number of companies. The lack of consideration in the literature on the implications it will have on the business strategy can create negative perceptions of the directive’s integration process for the companies and make the transition process more challenging than anticipated. READ MORE

3. 7. Changes in Corporate Reputation through Corporate Social Responsibility and its Impact on Stakeholders

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Kiana Blokzijl; Benjamin Ghaffarzadeh; [2023]
   Keywords : Corporate reputation; corporate social responsibility; stakeholders; corporate reputation impact;

   Abstract : Research question:   How do changes in corporate reputation created through corporate social responsibility impact stakeholders? Purpose:    This paper focuses on the impact of corporate reputation on stakeholders. The first objective is to identify stakeholders impacted by changes in corporate reputation created through CSR-related actions. READ MORE

4. 8. Building Trust in Mergers and Acquisitions : An Exploration of Key Factors

   University essay from KTH/Industriell ekonomi och organisation (Inst.)

   Author : Azmain Alam; Hanna Torany; [2023]
   Keywords : Mergers and acquisitions M A ; Trust; Decentralization; Centralization; Agency theory; Social Capital; Information Asymmetry; Institutional theory; Sammanslagningar och förvärv M A ; Tillit; Decentralisering; Centralisering; Agency teori; socialt kapital; informationsasymmetri; institutionell teori;

   Abstract : Mergers and acquisitions (M&A) have been widely used as a key strategy for achieving corporate growth and market expansion. However, due to their complex and challenging nature, more than 60% of M&A transactions fail to create value and capture synergies. READ MORE

5. 9. Stella Artois - Brewing a better reputation

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Helena Abrahamsson; Bruno Dewever; Denise Vork; [2023]
   Keywords : Reputation Management; Issue Management; Corporate Communication; Public Relations; Crisis Management; Business and Economics;

   Abstract : Imagine that it is June 19th, 2007, and you work for U.K’s largest brewery, InBev. That morning, an article appeared in The Argus titled: “City Judge Condemns ‘Wife- Beater’ Booze. READ MORE

6. 10. Exploring Audience Perception of a Cause-Related Sponsorship Campaign : The Case of Hummel and the Danish National Football TeamDuring The 2022 FIFA World Cup

   University essay from

   Author : Franciska Kószás; Patricia Tudesko; [2023]
   Keywords : Corporate social responsibility; cause-related marketing; cause-related marketing campaign; Hummel; The 2022 FIFA World Cup; Qatar; Reddit; online community; audience perception; case study; content analysis;

   Abstract : Background: There has been a noticeable growth in the use of sponsorships and corporate social responsibility in the world of professional sports, especially in football. This phenomenon is not particularly surprising given that modern companies are forced to compete for the attention of more socially conscious audiences. READ MORE