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Showing result 1 - 5 of 97 essays matching the above criteria.

  1. 1. Implementing CSR in Fashion Companies: Increasing Green Trust During the Transformation Process Towards Sustainable Development : An Exploratory Analysis on the Influencing Factors of Green Trust in the Fashion Sector

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Janika Förnges; Britta Sieling; [2023]
    Keywords : transformation process towards sustainable development; sustainable development in the fashion industry; green trust on the consumer side; strategic CSR; organizational change;

    Abstract : Purpose – The purpose of this paper is to gain insights into consumer behavior to provide managerial implications on what fashion companies need to do to increase green trust during the transformation process towards sustainable development in order to increase green purchase intention. Two sub-research questions are raised to answer the main research question all- encompassing in the end. READ MORE

  3. 2. The Role of Transport Purchasing Companies in the Reduction of Freight Transport Emissions : The Opportunities and Barriers of Environmentally Friendly Freight Transport

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Alva Lundgren; Ellen Haavikko; [2023]
    Keywords : Freight transport; green logistics; environmentally friendly logistics; sustainable freight transport; voluntary environmental targets; corporate carbon strategies; transport purchasing companies; PESTEL-analysis; Godstransporter; grön logistik; miljövänlig logistik; hållbara godstransporter; frivilliga miljömål; företags koldioxidstrategier; transportinköpande företag; PESTEL-analys;

    Abstract : The freight transport industry accounts for a large and, moreover, an increasing share of the global greenhouse gas emissions. Despite this, previous studies point to the fact that freight transport purchasing companies (TPCs) do not take sufficient action to reduce emissions from the freight transports they buy. READ MORE

  4. 3. Incorporating Sustainability into Organizational Culture: An Exploration of Challenges and Solutions in the Swedish Banking Sector

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Anila Birinxhiku; Melina Hägerö; [2023]
    Keywords : Sustainability; Organizational culture; Change management; Challenges; Solutions; Swedish banking sector; Social Sciences; Business and Economics;

    Abstract : Sustainability has emerged as a critical aspect of business operations globally, encompassing environmental impact, social responsibility, and governance factors. With its ability to allocate financial resources, the banking sector plays a unique role in achieving global sustainability goals. READ MORE

  5. 4. Digital Dimension of Luxury Automotive Brands: A multiple case study investigating hedonic value creation online

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Sara Horvath; Betty Sandberg; [2023]
    Keywords : Luxury Brands; Automotive Industry; Value Creation; Hedonic Value; Customer Experience; Digital Touchpoints; Customer Journey;

    Abstract : In recent years, there has been a notable shift in the conventional strategies employed by luxury automotive brands towards a more digitalized customer journey. This shift reflects the changing landscape of consumer behavior and the growing influence of technology in shaping customer experiences. READ MORE

  6. 5. The name of the game - A qualitative study on what influences how Swedish iGaming operators manage the balance between customer retention and responsible gambling

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Per Fröderberg; Philip Rask; [2023]
    Keywords : CSR; Customer retention; Stigmatized industries; iGaming; Responsible gambling;

    Abstract : In industries where homogeneity of products and services prevails, the objective of retaining customers becomes tangible. Due to the potential adverse effects of business operations on both society and individuals, the significance of Corporate Social Responsibility (CSR) has become evident. READ MORE