Essays about: "Country of origin effects"

Showing result 16 - 20 of 53 essays containing the words Country of origin effects.

  1. 16. Country of Origin within the consumers' decision-making process

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Benedikt Schneller; Jake James Swanson; [2018]
    Keywords : country of origin; decision-making process; high involvement products; information cues; perception.;

    Abstract : Background Country of origin (COO) has developed over the years and so has the definition, from the manufacturing COO and has now developed more into the COO of the brand. This development has led to a gap in research surrounding COO effects in combination with the decision-making process. READ MORE

  2. 17. Country-of-origin effects in the entrepreneurial context An empirical evaluation of consumers’ perceptions of product quality and purchase intentions with regard to new ventures’ liabilities of newness.

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Philipp Heinze; Jannik Heitmüller; [2018]
    Keywords : Country of origin; Country of ownership; Country of parts; Country of assembly; Quality perception; Purchase Intention; Liabilities of Newness; Entrepreneurship; Experiment; Business and Economics;

    Abstract : The purpose of this study is to explore whether communicating the liabilities of newness can justify young ventures’ offshoring decisions to such an extent that it moderates country-of-origin (COO) effects. We adjust the established concept of COO effects to the entrepreneurial context and therefore include the country of ownership (CO) instead of the country of design (CD) next to the commonly used variables country of parts (CP) and country of assembly (CA). READ MORE

  3. 18. FIRM-RELATED FACTORS AND THEIR CONTINGENT EFFECT ON MOTIVATIONS TO RESHORE

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Valentina Khomenko; Gunnar Ruland Osburg; [2018]
    Keywords : Manufacturing reshoring; reshoring motivations; firm-related contingent factors;

    Abstract : Background: In the last decades, with a shift in global competitive conditions, increased labor costs, developments in automation and robotics, rising environmental concerns, and increased importance of country of origin from a consumer perspective, manufacturing companies started moving their production back to their respective home countries, while others are staying offshore. To address the above-mentioned changes, reshoring can possibly become a suitable strategy for every firm, which operates in its specific industry and creates a special internal and external environment due to the interaction with its customers, suppliers, employees, and other stakeholders. READ MORE

  4. 19. Regime Legitimacy in Troubled Waters: To What Extent Does Inequality Influence Trust in Political Institutions in Thailand (2002-2016)?

    University essay from Lunds universitet/Centrum för öst- och sydöstasienstudier

    Author : Malte Reimann; [2018]
    Keywords : Regime Legitimacy; Institutional Trust; Socio-Economic Inequality; Political Conflict; Thailand; Social Sciences;

    Abstract : Thailand ranks not only among the world’s most unequal societies but is also a unique case regarding political instability. Along many recent legitimacy crises, contributing to the country’s instability, it turned out that Thailand mostly lacks specific support for regime institutions, as diffuse support for the national community is rather stable. READ MORE

  5. 20. Migration to Austria - A study on the cultural differentiation of immigrants and its effects on right-wing voting

    University essay from Lunds universitet/Nationalekonomiska institutionen

    Author : Jessica Zoller; [2018]
    Keywords : Immigration; culture; anti-immigration; Austrian Freedom Party; FPÖ; Business and Economics;

    Abstract : Countries in which immigration has risen, experience increasing vote shares for anti-immigration parties. Researchers argue that the occurrence is attributable to the mere presence of immigrants in the municipalities whereas others put focus on the potential labor market effects of immigrants causing more support for anti-immigration parties. READ MORE