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1. 1. Identifying Dimensions of Employer Attractiveness in Startups : The Case of Swedish Tech Startups

   University essay from KTH/Industriell Management

   Author : Cristina Gadibadi; [2020]
   Keywords : employer branding; employer attractiveness attributes; EmpAT Scale; startups; startups attractiveness; Swedish startups; arbetsgivarvarumärke; arbetsgivarens attraktionskraft; EmpAT Scale; startups; startups attraktivitet; Svenska startups;

   Abstract : Human capital is recognized as the foundation of a firm's competitive advantage (Messenböck et al., 2015; Berthon et al., 2005). READ MORE