Essays about: "Cross- Cultural differences taiwan"
Found 3 essays containing the words Cross- Cultural differences taiwan.
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1. Millennials & Cross-cultural leadership
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : As globalization and technological development have become increasingly influential in the last decade a new type of pressure on leaders around the world has emerged that entails a need for Cross-cultural leadership abilities. Being engulfed in these developments has arguably influenced the new generation of leaders Millennials, to cope with these complexities better than previous generations. READ MORE
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2. Iconic Brand: its componential factors and impacts on brand community : A cross-cultural study in Sweden, Taiwan and Vietnam
University essay from Handelshögskolan vid Umeå universitetAbstract : Iconic brand is a new topic in the field of branding that has started to attract researchers’ attentions; yet, it is still mostly discussed in the non-academic field. Brand community is also an evolving topic in marketing. These two new concepts are the focuses of this research. READ MORE
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3. Insider? Outsider? The Identity of Taiwanese in Shanghai
University essay from Lunds universitet/Centrum för öst- och sydöstasienstudierAbstract : The aim of this thesis is to discuss the construction of Taiwanese identity in Shanghai and compare with the studies on identity formation in Taiwan itself. The thesis is divided into three parts: cultural identity, ethnic identity and political identity. READ MORE