Essays about: "Cross-cultural design"

Showing result 1 - 5 of 32 essays containing the words Cross-cultural design.

  1. 1. Consumer Perception of Sustainability : A cross-cultural study of green advertisement in the automobile industry between Japanese and Swedish consumers.

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Vanessa Nagaoka; [2023]
    Keywords : Green advertisement; consumer perception; intercultural communication; automobile industry; sustainability awareness; Grön reklam; konsumentuppfattning; interkulturell kommunikation; bilindustrin; hållbarhetsmedvetenhet;

    Abstract : As sustainability becomes a pressing issue, companies are increasingly adopting green advertising strategies to promote their products and increase consumer awareness. However, the effectiveness of these advertisements across different cultural backgrounds are often overlooked. READ MORE

  3. 2. Beyond Borders : Heads of Departments navigating cross-cultural differences within their teams.

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Aline Kamanzi; Gregory Irimoren; [2023]
    Keywords : Cross-cultural leadership; management; cultural difference; cultural awareness; cultural intelligence; GLOBE;

    Abstract : This research aimed to explore how heads of departments at LNU manage cultural differences in their teams. The study addressed the main research question and two sub-questions to uncover effective strategies for navigating cultural disparities in team settings. READ MORE

  4. 3. DEVELOPMENT AND PRELIMINARY VALIDATION OF “THE FALLS PREVENTION QUESTIONNAIRE -RWANDA”

    University essay from Mälardalens universitet/Akademin för hälsa, vård och välfärd

    Author : Maurice Mwenedata; [2023]
    Keywords : fall prevention; older adults; physiotherapists’ knowledge; attitude; clinical practice.;

    Abstract : Abstract Background: Physiotherapists’ knowledge, attitude and practice patterns in falls prevention are studied mainly in middle- and high-income countries. This study aims to develop and validate a questionnaire for studying the attitude, self-reported knowledge and clinical practice of Rwandan physiotherapists in falls prevention of older adults. READ MORE

  5. 4. You're On Your Own, Kid - A study of the impact of a change in remote working on affective commitment

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Lovisa Bergdahl; [2023]
    Keywords : Affective commitment; Remote working; Culture; Power distance; Job discretion;

    Abstract : Purpose: This study aims to investigate the impact of a change in remote working on affective commitment and what aspects influence the behavior of this relationship. Design/methodology/approach: Using a deductive quantitative approach, data from 507 participants from backgrounds with typically differing levels of power distance, namely India and the U. READ MORE

  6. 5. Cross-Cultural communication in Ghana : Hofstede’s cultural dimensions impact Ghanaian’s purchase decision

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Issa Assi; [2022]
    Keywords : Ghana; Ghanian; Culture; Cultural; Cultural dimensions; Decision-making process; Cross-cultural Communication; Purchase decision;

    Abstract : Purpose: The article describes how cross-cultural communication might impact purchase decisions in the fourth stage of the decision-making process. It also examines how cultural value influences the Ghanaian consumer. The results and conclusions aim to help MNEs comprehend Ghanaian culture. READ MORE