Essays about: "Culture promotion"

Showing result 1 - 5 of 88 essays containing the words Culture promotion.

  1. 1. A comparative study: How are European fast-fashion and high-end fashion brands adapting their marketing strategy for the Japanese market?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Amanda Hansson; Tobias Stenström; [2023-06-28]
    Keywords : : luxury fashion; budget fashion; Japanese fashion; marketing mix; Japanese culture; consumer behavior;

    Abstract : The study investigated how European fashion brands adapt their marketing strategies to the Japanese market. The culture in Japan differs from Europe, in which advertisements, commercials and other promotional tools risk getting misinterpreted or perceived as offensive. READ MORE

  3. 2. Unveiling the Influence of Organizational Culture on Innovation in Family Businesses : Lessons from Sweden and Italy

    University essay from Umeå universitet/Företagsekonomi

    Author : Emma Liedholm; Alice Röström; [2023]
    Keywords : Family Business; Organizational Culture; Innovation;

    Abstract : Family businesses are a significant part of the global economy, contributing to employment and GDP growth. However, they face challenges in a dynamic and competitive landscape, requiring a shift in traditional approaches and a focus on innovation. READ MORE

  4. 3. PHYSICAL ACTIVITY AT WORK AND JOB PERFORMANCE : A qualitative study of physical activity at work from the perspective of office workers in Tanzania.

    University essay from Mälardalens universitet/Akademin för hälsa, vård och välfärd

    Author : Getrude Munuo; [2023]
    Keywords : employees; job performance; lifestyle habit; physical activity; qualitative method;

    Abstract : Sedentary behavior has been among the major challenges facing employees working in offices subsequently failing to attain WHO recommendations on physical activity. Office employees are mostly at high risk of developing non-communicable diseases because most of their work is executed while sitting. READ MORE

  5. 4. Unveiling the Art of Illusion: Exploring the Fabrication of Authenticity and Trustworthiness by Social Media Micro-Influencers to Engage Their Audience : An exploratory multiple case study that aims to analyze how social media micro-influencers fabricate authenticity and trustworthiness to engage their audience

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Armin Roshandel; Felix Miöen Dahlström; Kevin Ekström; [2023]
    Keywords : ;

    Abstract : Background: Social networking sites have transformed communication and advertising, with influencers like micro-influencers and "instafamous" individuals playing a crucial marketing role. Businesses now leverage these influencers to engage audiences and promote their brands, creating new opportunities for online brand promotion and consumer engagement. READ MORE

  6. 5. Aid Strategies of an Asian Democracy: The Formation of Japanese Governance and Democracy Promotion in the Field

    University essay from Lunds universitet/Graduate School

    Author : Hugo Ekelund; [2023]
    Keywords : Key words: democracy promotion; development assistance; Japanese foreign policy; street-level bureaucrats; Asian development cooperation.; Law and Political Science; Social Sciences;

    Abstract : This is a study of the promotion of democracy and governance as a part of Japan’s official development cooperation. Despite being one of few Asian democracies among aid donors, Japan’s work with democracy and governance has largely been overlooked in the discussion of its aid programme. READ MORE