Essays about: "Customer Centric"
Showing result 16 - 20 of 81 essays containing the words Customer Centric.
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16. Augmented Reality in Retail: A customer-centric business implementation framework
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : Augmented Reality (AR) implementation in retail is growing significantly over the past few years. But how can retailers implement AR applications successfully? This research aims to contribute to solving this question, by providing a circular customer-centric framework to implement AR applications in the Business-to-Customer (B2C) operations. READ MORE
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17. How can an organization with B2B experience enter a new market utilizing an B2C e-commerce strategy instead? : A case study of a fragrance company
University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetAbstract : Globalization and the rapid growth of online-transaction through e-commerce platforms is increasing at a fast pace, not to mention the acceleration during and after the pandemic of Covid-19. The purpose with this qualitative case study of a company operating in the fragrance industry is to give a better understanding of how a company successfully succeeded in internationalizing by utilizing a B2B e-commerce strategy, and how the same company can change strategy to utilize B2C e-commerce to enter a new market which in this case are Sweden. READ MORE
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18. FINTECH COMPANIES: INNOVATION, ALGORITHMS AND CUSTOMER CENTRIC PERSPECTIVE - A cross-sectional study on algorithmic trading in the Fintech industry
University essay from Göteborgs universitet/Graduate SchoolAbstract : In the last years the financial sector has been subject to many changes, in particular since 2008 financial crisis many customers started to appreciate new digital financial companies, instead of traditional ones, that offer innovative solutions for financial services. In fact they are able to offer more effective, efficient and less expensive services than traditional institutions. READ MORE
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19. Design and Assessment of an Engine for Embedded Feature Annotations
University essay from Göteborgs universitet/Institutionen för data- och informationsteknikAbstract : Features are an inherent unit of development of every software; and are defined as a set of implementation artifacts that constitute a functionality that adds value to the product, and is perceived useful by the customer. Locating features in source code is a typical software developer task, whether it before implementing a new feature, or maintaining and bug fixing of existing ones, as it is essential to know where to make changes. READ MORE
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20. Developing Digital Value Offerings in the Car Retailing Industry : A Customer-Centric Approach to innovation
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : The car retailing industry is currently undergoing a significant transformation. This transformation is due to the automotive industry switching from producing internal combustion engines vehicles to battery electric vehicles. READ MORE