Essays about: "Customer Portfolio Management"

Showing result 1 - 5 of 41 essays containing the words Customer Portfolio Management.

1. 1. Implementing Life Cycle Assessment in the Product Development Process : Creating a simplified LCA-tool to support decision making and implement sustainability as a design parameter

   University essay from Linköpings universitet/Industriell miljöteknik

   Author : Markus Johansson; Jonatan Sars; [2023]
   Keywords : ;

   Abstract : Design is described as the main factor influencing a product's sustainability, and with industrial growth, global interest in sustainability issues has also increased. Furthermore, the design process is an important part when companies are to reduce climate impact of their products, and that the demand for more environmentally friendly products is increasing. READ MORE

3. 2. Integration of Advanced Product Quality Planning in Quality Preparation for an Original Equipment Manufacturer in the Automotive Industry : A Case Study at Volvo Group Trucks Operations Powertrain Production in Skövde

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Hanna Gertsson; Henrik Lindberg; [2023]
   Keywords : Advanced product quality planning APQP ; quality preparation; production part approval process PPAP ; IATF 16949; ISO 9001; automotive industry; gap analysis; change management; risk management; product development and process development.;

   Abstract : This study examines the development of Volvo Group Trucks Operations Powertrain Production (Volvo GTO PTP) in Skövde, focusing on the implementation of processes for new products intended for both internal and external customers. Previously, the company solely supplied products within the Volvo Group, functioning as an Original Equipment Manufacturer (OEM). READ MORE

4. 3. Lorenz Curve for Profitable Insurance Portfolio Management

   University essay from KTH/Matematik (Avd.)

   Author : Gustaf Törner; Erik Sävenäs; [2023]
   Keywords : Lorenz curve; Gini index; multi-linerar regression analysis; Box-Cox; Insurance; Lorenzkurva; Gini index; multi-linjär regressionsanalys; Box-Cox; Försäkring;

   Abstract : Since its introduction by Max Otto Lorenz, the Lorenz curve has been utilizedin several financial contexts. By using regression analysis to approximate theclaim cost of policyholders, a vector consisting of policyholder characteristics canbe obtained. READ MORE

5. 4. Transforming towards “PaaS” offerings : Areas of concern for OEMs & Transformation Readiness Scale

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Ali Jumaa; [2022]
   Keywords : ;

   Abstract : The purpose of the project is to investigate and gain knowledge about the process of transforming OEMs’ business structures from a transactional business to a result-oriented product service system or a performance as a service offering. Companies from various market segments have started to offer their customers result-oriented offerings to prolong the life cycle of their products and promote longer customer relationships to secure future business. READ MORE

6. 5. Overstretching the Corporate Brand: How to Guide the Brand Image When Extending the Brand?

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Nikolai Kozhevnikov; Sofia Rosin; Daniel Castro Jimenez; [2022]
   Keywords : Brand Extension Strategy; Brand Overstretching; Brand Portfolio Management; Brand Authenticity; Brand Image; Business and Economics;

   Abstract : Purpose: This paper aims to research how large corporations with diverse brand portfolios navigate their brand image and how they can avoid the brand overstretching issue. Design/methodology/approach: The methodology of this study implied qualitative case study analysis of three international brands imposed to the risk of brand overstretching, supported by the customer survey, as well as proposed theoretical framework based on the literature review secondary data. READ MORE