Essays about: "Customer Relationship Management"

Showing result 1 - 5 of 332 essays containing the words Customer Relationship Management.

  1. 1. Shared working environment responsibilities in the staffing industry : A shared leadership perspective

    University essay from Umeå universitet/Sociologiska institutionen

    Author : Jonas Stenborg; [2020]
    Keywords : Staffing industry; Shared leadership; Shared responsibility; Working environment; Systematic Work Environmental Management; Systematiskt Arbetsmiljöarbete; SAM;

    Abstract : The purpose of this study is to explore Swedish leaders in staffing agencies experiences, thoughts, and insights regarding the implementation of the legislative works around SAM (Systematic Work Environmental Management AFS 2001:1). In the context of SAM, the legislation entails a complex triangular relationship between the staffing agency, their customer, and the consultant. READ MORE

  2. 2. Requirement Management in Product Development in B2B : A Study on the Process of Capturing Customer Requirements

    University essay from KTH/Skolan för industriell teknik och management (ITM); KTH/Skolan för industriell teknik och management (ITM)

    Author : ILAKIA AMIRTHALINGAM; NADJA ZAHIRALDINNI; [2020]
    Keywords : Customer involvement; customer integration; product development; software development; international customers; obstacles; customer relationship; customer requirement; customer need; methods for mapping requirements; Kundinvolvering; kundintegration; produktutveckling; mjukvaruutveckling; internationella kunder; hinder vid kundinvolvering; kundrelation; kundkrav; kundbehov; metoder för kartläggning av krav;

    Abstract : Our world is ever-changing hence the surroundings ought to develop accordingly. This applies particularly to the product development process and therefore, it is of high priority to adapt to the changes. This can be achieved by observing the market and especially the customers. READ MORE

  3. 3. The price you’re worth: A case-study of pricing in the TIC-market

    University essay from Linköpings universitet/Industriell ekonomi; Linköpings universitet/Industriell ekonomi

    Author : Kasper Vinberg; Stefan Lindstedt; [2020]
    Keywords : Pricing; Value-based; Value; Value-based price; Value-based Pricing; TIC; TIC-market; Testing; inspection and certification; pricing practice; pricing strategy; Kasper Vinberg; Stefan Lindstedt; kasvi918; KasperStefan; Cost-based; kostnadsbaserad; värdebaserad; konkurrensbaserad; competition-based; behavior; mindset; change; WTP; Kundvärde; Customer value; customer; customer value proposition; pricing strategy; pricing practice; Perceived customer value; kundvärde;

    Abstract : How to price your offering is one of the main managerial decision issues today and is alarmingly often not grounded in necessary market and cost research. Pricing is a complex topic, dependent on a multitude of internal and external factors, which makes pricing practice and strategy alignment even more difficult. READ MORE

  4. 4. Have you ever had a terrible online shopping experience?

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Mengran Qu; Luqi Xu; [2020]
    Keywords : Online customer experience; low-quality delivery; low-quality online customer service; low-quality website design; negative impact;

    Abstract : Background: Nowadays, the development of the internet makes online shopping more popularized . The appearance of online shopping brings considerable benefits to customers, however, there are still risks in the area. READ MORE

  5. 5. Sustainability Integration in Peer to Peer Marketplace Platforms : A Study of Customer Perception and Loyalty

    University essay from KTH/Skolan för industriell teknik och management (ITM); KTH/Skolan för industriell teknik och management (ITM)

    Author : Clara Lorenius Andrén; Isabella Rambert; [2020]
    Keywords : Circular Economy; Customer Loyalty; Customer Satisfaction; Green Marketing; Environmental Attitude; Environmental Engagement; Online Marketplaces; Peer to Peer Marketplace Platforms; Pre-owned Items; Sustainability Communication; Cirkulär Ekonomi; Kundlojalitet; Kundnöjdhet; Grön Marknadsföring; Miljöattityd; Miljöengagemang; Webbaserade Handelsplatser; Peer to Peer Marknadsplattformar; Begagnade Varor; Hållbarhetskommunikation;

    Abstract : Increasing attention to sustainability and environmental concerns implies changes in consumer preferences, whereof companies need to provide offerings characterized with a focus on sustainability laden concepts such as the Circular Economy (CE), aligning with these changes. How to communicate sustainability has therefore become a focus of attention when formulating marketing strategies. READ MORE