Essays about: "Customer Satisfaction"

Showing result 1 - 5 of 503 essays containing the words Customer Satisfaction.

  1. 1. Customer Retention Through Trust In The Sharing Economy : A Case Study Through Hospitality Businesses

    University essay from Högskolan i Gävle/Avdelningen för ekonomi; Högskolan i Gävle/Avdelningen för ekonomi

    Author : Murat Halilovic; Saad Ur Rehman; [2020]
    Keywords : sharing economy; trust; customer retention;

    Abstract : Abstract Aim: To investigate the influence of trust in the sharing economy in general and customer retention in particular.  Methodology: This study uses constructivist and interpretative philosophical underpinnings. With an inductive approach, a qualitative research strategy was conducted through semi-structured interviews. READ MORE

  2. 2. Switching Costs within the Travel Industry : The Impact on Brand Loyalty

    University essay from Karlstads universitet/Handelshögskolan (from 2013); Karlstads universitet/Handelshögskolan (from 2013)

    Author : Caroline Martinsson; Daniela Nilsson; [2020]
    Keywords : business administration; loyalty; brand; branding; switching costs; travel; brand loyalty; customer satisfaction; brand trust;

    Abstract : The travel industry is a fast-growing sector with an increasing competition. The three largest charter enterprises in Sweden are TUI, Apollo, and Ving. These enterprises offer similar services and, therefore, efficient branding is important to be able to create brand loyalty. READ MORE

  3. 3. The Rate of Rates: A Study in User Rating Percentage and Satisfaction Based on Design Choices

    University essay from Lunds universitet/Ergonomi och aerosolteknologi

    Author : Hanna Bayerlein; Fredrik Lütz; [2020]
    Keywords : Customer satisfaction; User rating; Rating systems; Call Quality; User Experience; Technology and Engineering;

    Abstract : Användarupplevelse och kundens nöjdhet vid användning av mjukvara blir en allt viktigare del av utvecklingen av digitala tjänster. Vi som användare är vana vid lättförståeliga flöden och snabba responstider, ett krav som ställs allt mer för digitala tjänster, då utbudet och konkurrensen mellan dessa växer varje dag. READ MORE

  4. 4. Satisfaction, Trust and Loyalty following Returns in E-commerce – A Conceptual Model : A quantitative study on the return process from a consumer perspective.

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Nils Fohlin; Gustav Hultman; [2020]
    Keywords : Satisfaction; Trust; Loyalty; E-commerce; Returns; Return Process;

    Abstract : The purpose of this study is to explore how the return process in e-commerce affects customers’ return satisfaction, trust and loyalty by developing a conceptual model of these relationships. An additional aim is to investigate how return satisfaction is correlated to trust and loyalty and finally to investigate how trust mediates the relationship from return satisfaction to loyalty. READ MORE

  5. 5. Customer Satisfaction in the Digital Era: Exploring How Digital Service Providers Can Leverage Pre-existing Customer Data

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Annie Hartman; Johanna Elming; [2019]
    Keywords : Customer Satisfaction; Digital Services; Big Data; Logistic Regression;

    Abstract : This thesis reviews common methods and theories for measuring customer satisfaction for companies offering digitized services, with a focus on first movers. Specifically, it is investigated whether these theories are compatible with data-science models using preexisting company data. READ MORE