Essays about: "Customer knowledge"

Showing result 6 - 10 of 1008 essays containing the words Customer knowledge.

  1. 6. Factors influencing effective safety stock dimensioning in inventory management - A case study within the automotive industry

    University essay from Göteborgs universitet/Graduate School

    Author : Ikram Saady; Melisa Petkovska; [2023-07-03]
    Keywords : Safety stock; Inventory management; Safety stock uncertainties; Safety stock level challenges; Safety stock level factors;

    Abstract : Poor inventory management affects many companies today which has a negative impact on both company profits and the level of customer service provided. A critical aspect of inventory management involves maintaining a balance between safety stock levels and customer service level. READ MORE

  3. 7. Understanding the Dynamics of Brand Loyalty in National team sports - A Qualitative study of brand management within professional team sports”

    University essay from Göteborgs universitet/Graduate School

    Author : William Nordlund; Mattias Johansson; [2023-07-03]
    Keywords : Brand Experience; Brand Communities; Brand loyalty; Sports Marketing; Sport fans;

    Abstract : In previous research there has been acknowledgement about the importance of Brand loyalty in sports, where the brand experience can function as a tool to create loyalty among fans. Brand communities have proven to have positive effects on customer satisfaction and brand loyalty in sports. READ MORE

  4. 8. When second time’s a charm - Exploring consumers’ temporal experiences within second-hand fashion shopping

    University essay from Göteborgs universitet/Graduate School

    Author : Julia Stenmark; Klaudia Urda; [2023-07-03]
    Keywords : sustainable consumption; second-hand fashion shopping; shopping-as-practice; temporal experience; customer experience; circular practice;

    Abstract : Second-hand fashion has emerged as a more sustainable way of shopping, promoting the circular economy while offering unique styles for a cheaper price. Although consumers generally express a willingness to adopt a more sustainable fashion consumption, this is not mirrored in their actual engagement in second-hand fashion shopping. READ MORE

  5. 9. Staying Afloat - Examining the Resilience of the European Inland Waterway Transportation Industry in the Face of Climate Related Disruptions: A Policy and Resilience Analysis

    University essay from Göteborgs universitet/Graduate School

    Author : Linnea Ahlgren; Hibaakh Jamac; [2023-07-03]
    Keywords : Climate Change; Inland Waterway Transportation; Inland Barge Companies; Inland Ports; Policies and Initiatives; Adaptation; Extreme Weather;

    Abstract : Due to its lower emissions in comparison to other modes of transport, inland waterway transportation (IWT) has been increasingly considered a sustainable option by the European Union (EU), prompting a focus on transitioning towards it in recent years. However, the impact of climate change has led to a rise in extreme weather events, including floods and droughts, over the past few decades. READ MORE

  6. 10. The Influence of Pricing Strategy on the Growth of SMEs : A Case Study in Liberia

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Dewah Netta Jackson; Ohabuike Joshua Ajuro; [2023]
    Keywords : Pricing; Influencing of pricing strategy; SMEs growth; Liberia;

    Abstract : Small and Medium Enterprises (SMEs) play a crucial role in the economic development of any nation. However, due to various challenges, including government policies, cost of production, competition, and market demand, SMEs often struggle to survive and grow. Pricing strategy is one of the critical factors determining SMEs' success. READ MORE