Essays about: "Customer perception introduction"

Showing result 1 - 5 of 7 essays containing the words Customer perception introduction.

1. 1. Dysfunctional customer behaviour in online chat support interactions : the perspective of service scripts and roles

   University essay from Karlstads universitet/Handelshögskolan

   Author : Niklas Eråker; Fredrik Persson; [2016]
   Keywords : Dysfunctional customer behaviour; Customer misbehaviour; Roles; Service scripts; Role discrepancy; Live support chat; Online context.;

   Abstract : Purpose: Previous research has highlighted that dysfunctional customer behaviour is commonplace in service exchange interactions. However, most research has focused on what forms of dysfunctional behaviours that are prevalent in a face-to-face context. READ MORE

3. 2. Customer Satisfaction in the Higher Education Industry

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Ann-Christin Fischer; Punyasooree Suwunphong; [2015]
   Keywords : customer satisfaction; service quality; service marketing; international stu- dents; higher education; culture shock; Mathematics and Statistics;

   Abstract : Abstract Introduction: Understanding customer satisfaction is a central objective of organiza- tions. Besides, satisfaction is an indicator of how customers perceive the quality of an offered product or service. READ MORE

4. 3. Customer Service Quality in Ethiopian Electric Power Corporation (EEPCO) : Prepayment Customer Service

   University essay from Företagsekonomiska institutionen

   Author : Seyoum Akele; [2012]
   Keywords : Customer Service Quality; SERVQUAL; Prepayment; EEPCO; Relationship Marketing; Customer Behavior;

   Abstract : Ethiopian Electric Power Corporation (EEPCO), state owned monopoly that generates, transmits, and distributes and sales electric power nationwide, has been undergoing various continued utility management practices. One of the major improvements, as part of the transformation, was the introduction of Prepayment (Metering) System, over that of the conventional metering service, which had been forcing the Corporation to follow lengthy service processes, in order to support the realization of its long term strategic vision of providing quality electric service and being competitive in an energy export. READ MORE

5. 4. The Affect of Counterfeit Products on Luxury Brands : An Empirical Investigation from the Consumer Perspective

   University essay from Ekonomihögskolan, ELNU

   Author : Arvid Cademan; Richard Henriksson; Viktor Nyqvist; [2012]
   Keywords : Branding; Luxury brands; Counterfeit products; Customer-Based Brand Equity; Brand Associations; Perceived Quality;

   Abstract : Introduction: Counterfeiting is considered as the crime of the 21st century. A highly affected market of counterfeits is the market of luxury branded goods. These goods are bought by consumers who want to express their social class and belonging by being admired, recognized and accepted by other people. READ MORE

6. 5. Smartphone apps for bank services : A design case

   University essay from Institutionen för datavetenskap; Filosofiska fakulteten

   Author : Anders Mannerhagen; [2012]
   Keywords : Bank; UX; User Experience; qualitative; interviews; smartphone; app; application; mobile bank; distributed user experience; CIT; critical incident technique; service design; sensitizing; cognitive science;

   Abstract : The fast paced evolution of technology has changed the way people interact with service providers in a significant way; the introduction of new service delivery channels has mainly been based on technological advances rather than on customer needs. During the last 20 years the banks have extended their service offerings from just having the branch offices to the multichannel service delivery systems of today, including; phones, computers and smartphone apps. READ MORE