Essays about: "Customer strategy of"

Showing result 21 - 25 of 740 essays containing the words Customer strategy of.

  1. 21. Securing Successful Omni-Channel Logistics: An Investigation of Required Competencies to Adapt to the Trends and Challenges of the Retail Industry

    University essay from Lunds universitet/Teknisk logistik

    Author : Emma Petersen; Christoffer Pedersen; [2021]
    Keywords : Omni-channel retailing; omnichannel retailing; omni-channel logistics; omnichannel logistics; omni-channel strategy; omnichannel strategy; competencies; competence framework; supply chain management; personas; Technology and Engineering;

    Abstract : Omni-channel retailing, the concept of offering consumers a seamless experience by integrating physical stores and online channels, is growing within the retail industry. This transformation has forced entire organizations to rethink their logistics network and fulfillment operations, which has resulted in an endeavor to work more cross-functionally in businesses. READ MORE

  2. 22. Integration of Digital tools in Product Realization Process

    University essay from Jönköping University/JTH, Produktionsutveckling

    Author : Abdul Salaam; Sultan Mehmood; [2021]
    Keywords : Product realization process; Production development process; Digital Tools; Simula-tion; Emulation; Visualisation; Virtual manufacturing; Digital Twins; Human Robot Collaboration.;

    Abstract : The market has been evolving lately, with the introduction of more and more digital tools that industries are making use to improve their overall operations within the Production process. The integration of digital tools within the Product realization process has major advantages in improving production performance. READ MORE

  3. 23. Packaging Design in Ecological Face Creams : How to represent an ecological face cream on the Swedish market

    University essay from Högskolan Dalarna/Institutionen för information och teknik

    Author : Anna Manole; [2021]
    Keywords : Customer; ecological; face cream; graphic design; packaging; visual analysis;

    Abstract : Background Advances in technology resulted in a transition to mass production of goods. This signified an increase in packaging demands, as well as the need for packaging to stand out. The usage of graphic design can make a packaging sell a product and it is vital to a company. READ MORE

  4. 24. How companies use social media marketing to acquire new customers in times of crisis

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism; Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Henry Nielsen; Katja Schildknecht; [2021]
    Keywords : Social media marketing; word-of-mouth; SME; customer acquisition; marketing in crisis; relationship marketing and customer engagement.;

    Abstract : There is little doubt that crises have a major impact on both companies and humanity. However, the picture is less clear when it comes to what challenges small- and medium-sized enterprises (SMEs) have to overcome when facing the crisis. Regulations and recommendations of the government are influencing the challenges to conduct business for SMEs. READ MORE

  5. 25. A comparison of rail and sea freight from Europe to Asia

    University essay from Lunds universitet/Teknisk logistik

    Author : Jackie Berg; Louise Pettersson; [2021]
    Keywords : Sea freight; Rail freight; Transportation mode selection; Asia; Transportation; Technology and Engineering;

    Abstract : Title: A comparison of rail and sea freight from Europe to Asia Authors: Jackie Berg & Louise Pettersson Supervisors: Jan Olhager, Department of Industrial Management and Logistics, Faculty of Engineering, Lund University Malin Gejde, Shipping Manager, Tetra Pak AB Background: Transportation mode selection has become a more strategic part of a well-functioning supply chain as globalization, environmental concerns, and security requirements have become more important. Currently, sea freight is the most used transportation mode for Tetra Pak when transporting goods between Europe and Asia. READ MORE