Essays about: "Daniel Kristersson"

Found 1 essay containing the words Daniel Kristersson.

  1. 1. No time to prepare? : A qualitative study of young adults in Sweden and their requested experiences with meal-kit subscription services.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Daniel Kristersson; Sarah Moberg; [2021]
    Keywords : Young adults; Subscription-based e-commerce; Decision-making process; Meal-kit subscription-services; Customer experience; The four realms of an experience;

    Abstract : This thesis establishes that the knowledge is limited in customer experience and meal-kit subscriptions written from a business perspective. The current coronavirus pandemic has contributed to a rapid surge for an industry already expected to take more significant portions of the global food market. READ MORE