Essays about: "Data Quality Attributes"
Showing result 1 - 5 of 135 essays containing the words Data Quality Attributes.
-
1. Exploring the Efficacy of ChatGPT in Generating Requirements: An Experimental Study
University essay from Göteborgs universitet/Institutionen för data- och informationsteknikAbstract : This thesis explores the efficacy of ChatGPT in generating software requirements and compares its performance to human participants through an experimental study. The study addresses three main research questions (RQs), examining how ChatGPT-generated requirements align with human-written requirements, the variation in quality between different versions of ChatGPT using two additional sub-questions that look at improvement in quality from feedback and consistency of quality when the same prompt is queried multiple times, and the capacity of the Content at Scale AI detector in identifying AI-generated requirements. READ MORE
-
2. Role of CSR and Brand Image : A qualitative study on IKEA
University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)Abstract : Purpose The primary objective of this study is to make theoretical advancements and practical insights for companies aiming to strengthen enhance their brand image through the implementation of CSR initiatives.. READ MORE
-
3. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh
University essay fromAbstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE
-
4. Consumers’ willingness to pay for food safety attributes of nectarines : A discrete choice experiment in the Polokwane Municipality of Limpopo, South Africa
University essay from SLU/Dept. of EconomicsAbstract : Consumer concerns about food safety are growing, and there is an increasing demand for quality fruits and vegetables. As such, fruit control procedures and standards should be based on understanding consumers’ choices and preferences. READ MORE
-
5. The role of customer-based brand equity in the direct-to-consumer business model
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : This paper aims to explore and analyze the intricate relationship between the direct-to-consumer (D2C) business model and customer-based brand equity. This study utilizes a qualitative approach to gather primary data, aiming to gain profound insights into customer perspectives regarding the impact of the D2C business model on trust, loyalty, and value perception. READ MORE