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Found 2 essays matching the above criteria.
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1. Demand management : Preferred options from the customer’s point of view regarding the rural hotel industry
University essay from Ekonomihögskolan, ELNUAbstract : Master thesis in marketing written in spring 2012 at the LinnæusUniversity, Växjö, Sweden. Authors: Lina Bengtsson and Desirée Valler Examiner: Professor Mosad Zineldin Tutor: Professor Anders Pehrsson Title: Demand management - Preferred options from the customer’s point of view regarding the rural hotel industry Introduction: If demand and capacity is not in line, dissatisfaction can occur among the customers. READ MORE
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2. Launching a new-to-the-world product
University essay from Ekonomihögskolan, ELNUAbstract : Title: Launching a new-to-the-world product Background: Innovation is something that continuously leads to new knowledge and technologies. A vital step for an innovation is to actually launch it as a product. If the launch would be improved, the rate of success would increase. READ MORE