Essays about: "Digital subscription services"

Showing result 1 - 5 of 15 essays containing the words Digital subscription services.

  1. 1. Eat, Sleep, Stream, Repeat : A quantitative study comparing the streaming behavior of Swedish consumers of ages 20-30 and 40-60.

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Betty Jakobsson; Moa Ovik; [2023]
    Keywords : ;

    Abstract : Background: The market for streaming services has grown in Sweden, perhaps because of the country’s high technology level and high trust in digital payments, both of which are necessary to stream videos online and pay subscription fees. The usage of streaming services and the motivational factors for choosing them are dependent on many different variables, such as cultural and economic situations as well as individual needs. READ MORE

  3. 2. Funnelling Through the Stages of Organizational Growth

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Albin Barnevik; Hadar Cars; [2022]
    Keywords : SaaS; Culture; Organizational Growth; Scaleup; Startup;

    Abstract : In an ever-increasing digital environment, Stockholm's technology startup scene is thriving. A category of digital platforms packaged as subscription-based services, Software as a Service, or SaaS, has emerged as a trademark business model of successful tech startups. READ MORE

  4. 3. Developing Digital Value Offerings in the Car Retailing Industry : A Customer-Centric Approach to innovation

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : PHILIP BÖRJESSON; [2021]
    Keywords : Automotive Industry; Car Retailing; Customer-Centricity; Digital Transformation; Dynamic Capabilities; Value Offering; Innovation; Bilindustrin; bilhandel; digital transformation; dynamiska förmågor; innovation; kundfokusering; värdeerbjudanden;

    Abstract : The car retailing industry is currently undergoing a significant transformation. This transformation is due to the automotive industry switching from producing internal combustion engines vehicles to battery electric vehicles. READ MORE

  5. 4. What keeps customers subscribing to streaming services? : A Quantitative Study of E-Loyalty towards Subscription Video on Demand Services in Sweden

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Louise Bennhult; Hanna Frogner; [2021]
    Keywords : E-loyalty; subscription video on demand SVOD ; e-satisfaction; e-trust; switching barriers; website quality; customization;

    Abstract : E-loyalty is an important aspect for practitioners to understand as it determines a digital company’s success. The Subscription Video on Demand (SVOD) industry is rapidly growing and becoming more competitive, which emphasizes the need to understand the key determinants of e-loyalty towards them. READ MORE

  6. 5. Perceived Values of Subscription Video on Demand Services : A multiple case study exploring perceived values’ influence on decision-making when selecting subscription video on demand services

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Felix Ekeroth; Viktor Sandoff; Dennis Oskarsson; [2021]
    Keywords : Subscription Video on Demand; Perceived Value; Attributes; Consequences; Values;

    Abstract : Background: With great developments within technology and internet provision, subscription video on demand (SVoD) has made a remarkable entrance with a competitiveness which has resulted in a shift in the television industry (Noh, 2020). The user pays a monthly fee and gets access to a platform which offers a library of content. READ MORE