Essays about: "Drivers of satisfaction"

Showing result 1 - 5 of 45 essays containing the words Drivers of satisfaction.

1. 1. Effortless Charging: Enhancing Usability in Electric Car Mobile Applications

   University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

   Author : Frida Aringskog; [2023]
   Keywords : Usability; Mobile applications; Electric vehicles; Charging;

   Abstract : In recent years, there has been an increased interest in the environment, and various efforts has been made in order to reduce human impact upon the planet. One such effort is transitioning the transport industry from using fossil-fuels to more sustainable fuels, such as electricity. This has led to a heightened interest in electric vehicles. READ MORE

3. 2. Enhancing Interfunctional Coordination in B2B Companies: The Strategic Potential of Digital Tools : A qualitative study on how digitalization can be used as a strategic driver to enhance interfunctional coordination and improve customer orientation in B2B.

   University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

   Author : Matilda Krantz; [2023]
   Keywords : interfunctional coordination; cross-functional; digitalization; supply chain; sales; marketing; B2B; go-to-market strategy; sharing information; customer orientation; customer value;

   Abstract : In an ever-evolving digital landscape, the way we do business changes rapidly.  In this landscape, B2B companies are confronted with challenges that demand adaptation and reevaluation of their business models, such as exploring innovative approaches to resource utilization and streamlining workflows. READ MORE

4. 3. Digital Transformation in the Fast Fashion Industry: How do Consumers Perceive Phygital Retail?

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Andi Nur Haeriah; Chiara Jutz; [2023]
   Keywords : Digital Transformation; Fast Fashion Brand; Phygital Retail; Customer-Based Brand Equity.; Business and Economics;

   Abstract : The fashion industry has witnessed significant digital transformation, leading to the emergence of phygital retail that seamlessly integrates physical and digital experiences. This study explores the impact of phygital store design on customer-based brand equity in the fast fashion sector, focusing on the drivers and barriers that shape customer perceptions of phygital retail. READ MORE

5. 4. Job Satisfaction - A Key Factor or Not for the Luxurious Hotels In Bulgaria?

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Viliana Miroslavova Borisova; Derin Kate McIntyre; Desislava Stoyanova Nenova; [2023]
   Keywords : job satisfaction; drivers and hinders; hotels; hospitality industry; employee satisfaction; Bulgaria;

   Abstract : Background: Given the impact of job satisfaction on service quality and the value, job satisfaction holds significant importance in the hospitality industry. Understanding the drivers and hinders of job satisfaction is vital in an industry influenced by globalization and market competition. READ MORE

6. 5. Personalized Behavioral Recaps and Satisfaction

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Emma Bjellhagen; Ebba Langemar; [2023]
   Keywords : Customer satisfaction; Relationship marketing; Customer behavior; Personalized summary;

   Abstract : Personalized Behavioral Recaps (PBR), where the most known being "Spotify Wrapped", have become popular relationship marketing campaigns in recent years. Although it has been an expanding trend among companies, there is, to the best of the authors' knowledge, currently no academic research about it. READ MORE