Essays about: "Dynamics CRM"

Showing result 1 - 5 of 7 essays containing the words Dynamics CRM.

  1. 1. European Union's Achilles' Heel - Securing the supply of critical raw materials

    University essay from Lunds universitet/Graduate School

    Author : Karla Jozic; [2023]
    Keywords : critical raw materials; supply security; EU; dependence; diversification; political risks; strategies; challenges; Law and Political Science;

    Abstract : This paper examines the policy measures employed by the European Union (EU) to mitigate external risks to the supply of critical raw materials (CRMs). The research makes an informed overview on the dynamics of contemporary international relations and challenges it may pose for EU’s CRM supply security, necessary for its green transition, against the backdrop of the complex interdependence theory. READ MORE

  2. 2. Customer Relationships and Physical Stores in Omnichannel Context: A Qualitative Study of Retail Brand and Store Manager Perspectives

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Song Thu Nguyen; Joo Won Lee; [2023]
    Keywords : Customer Relationships; Physical Stores; Omnichannel Context; Retailing; CRM; Relationship Marketing; Business and Economics;

    Abstract : This research paper delves into the complex domain of customer relationships within the physical stores of an omnichannel context. The primary objective is to provide a comprehensive understanding of the strategic management of these relationships by retail brands and store managers. READ MORE

  3. 3. The Impact of Artificial Intelligence (AI) on CRM and Role of Marketing Managers

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Tahir Iqbal; Md Nazmul Khan; [2021]
    Keywords : ;

    Abstract : Background- Emergence of artificial intelligence (AI) has transformed the dynamics of the business world. AI tools are changing the way marketers used to do business and these changes are so profound that it has become difficult for marketing managers to overlook the importance of investing in and adopting AI as an integral part of the marketing function. READ MORE

  4. 4. The choice to syndicate and its effect on exit dynamics : A study on Venture Capital firms active in Sweden

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Marika Eskilsson; Johanna Conradson; [2016]
    Keywords : Venture Capital; Syndication; Exit dynamics; Survival Analysis; Competing Risk model;

    Abstract : Venture capitalists enter into an investment with the intent of realising a substantial profit on theventure after a number of years; this realisation is usually labelled the exit. The disinvestment decisionis a critical issue in the venture capital industry, as the return of the investment is realised upon exit. READ MORE

  5. 5. Mobile CRM (mCRM) : A CASE STUDY OF MOBILE CRM STRATEGIES

    University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Author : Rehan Shaikh; [2015]
    Keywords : Customer relationship management CRM ; mobile CRM mCRM ; mobile services; customer loyalty; customer acceptance; technology acceptance model;

    Abstract : Mobile technology has evolved drastically over the years, and so has the customer’s perception of and expectations on mobile services. Mobile phones have become the essential part of customer’s life style and they expect consumer services to be available on mobile phone. READ MORE