Essays about: "E-RETAIL"

Showing result 1 - 5 of 8 essays containing the word E-RETAIL.

1. 1. Generating Value Using Predictive Analysis in E-retail : A Case Study on How Predictive Analysis Affords Value-Generating Actions

   University essay from Linnéuniversitetet/Institutionen för informatik (IK)

   Author : Isak Emitslöf; [2023]
   Keywords : E-retail; e-commerce; predictive analysis; predictions; technical affordance; value-generation; constraints theory;

   Abstract : Information systems and information technology are rapidly evolving, and the usage of it at the same pace. In different fields, predictive analysis is used daily. Within the area of e-retail, referring to online retailing, it is used for personalisation and as decision support. READ MORE

3. 2. What Makes You E-loyal? : A descriptive study on how customers form e-loyalty online.

   University essay from Linnéuniversitetet/Ekonomihögskolan, ELNU; Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Amelia Nablsi; Swapnajit Saha; [2021]
   Keywords : E-loyalty; e-satisfaction; e-trust; e-commerce; e-retail; e-tail quality;

   Abstract : With the technology and internet development, customers are moving towards online shopping, which made the new phenomena of e-loyalty emerge out of traditional loyalty. The literature on e-loyalty has been reviewed, and the most influential antecedents to e-loyalty formation were studied in this research, e-satisfaction, and e-trust. READ MORE

4. 3. Web designers, don’t be afraid to use low-quality images in e-retail, unless you want to impress users : Purchase intent and attitudes on product listing pages with varying product image quality

   University essay from Linköpings universitet/Institutionen för datavetenskap

   Author : Annika Lundberg; [2021]
   Keywords : E-retail; user-generated websites; image quality; information processing; consumer attitude; usability; design;

   Abstract : Internet usage is increasing every year, and so do the different online activities on the internet. Online shopping is one of the most popular activities on the internet and is continuing to grow. This study investigated if visual information influences consumer behaviour on e-retail websites when shown together with non-imagery information. READ MORE

5. 4. E-Loyalty : On the Differences between Single-Brand E-Retailer and Multi-Brand E-Retailer

   University essay from Högskolan i Borås/Institutionen Textilhögskolan

   Author : JOSEPHINE SCHULZE; [2015]
   Keywords : E-Loyalty; Multi-brand; E-Satisfaction; E-Commerce;

   Abstract : The purpose of this study is to examine the differences in the extent of customer e-loyalty between the two fashion e-commerce formats single-brand and multi-brand e-retailer. A quantitative research was conducted by means of an electronic questionnaire examining different factors influencing e-loyalty as well as e-loyalty directly. READ MORE

6. 5. Towards causation - A case study about the dynamics behind the change of the effectual logic in companies

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Sara Jonegård; [2014]
   Keywords : Effectuation; Causation; Change processes; Entrepreneurship;

   Abstract : Effectuation can be applied by entrepreneurial firms in uncertain environments. In contrast to the logic of causation, where the focus is on the predictable aspects of an uncertain future, the logic of effectuation focuses on the controllable aspects of an unpredictable future. READ MORE