Essays about: "E-marketing"
Showing result 1 - 5 of 16 essays containing the word E-marketing.
-
1. Internationalization and its role in the utilization of Influencer Marketing within Business
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : The growth within internationalization has changed the world at a rapid pace, with businesses expanding into foreign markets on a daily basis. Similarly, to the growth within internationalization, social media has changed how marketing activities are conducted throughout the world. READ MORE
-
2. Sustainable e-marketing and its influence on Swedish tourists' intention to choose sustainable travel packages
University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknikAbstract : .... READ MORE
-
3. Similarity, Familiarity, and Credibility in influencers and their impact on purchasing intention
University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknikAbstract : .... READ MORE
-
4. Brand Equity for E-recruitment companies : A quantitative research on individuals´ intention to use e-recruitment websites
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Background: Internet has brought radical changes in the recruitment industry where individuals are increasingly turning to the Internet when seeking jobs. The increased use of e-recruitment is partly because it is considered to be the most effective way to reach the target group of applicants, and partly because of the cost savings and competitive pressure in the market. READ MORE
-
5. Increasing the efficiency of marketing e-mail in customer retention
University essay from Högskolan i Jönköping/Internationella HandelshögskolanAbstract : Technology development has changes many things in the way businesses are done nowadays. Compa-nies needed to readapt their processes to the new demands of the markets in order to be competitive in online platforms. To achieve this, companies need to focus on retaining customers. READ MORE