Essays about: "Edwin Carlsson"

Found 1 essay containing the words Edwin Carlsson.

  1. 1. Instagram Content Publishing and Its Effect on Stock Prices for Swedish Firms : A multiple case study on the economic effect of social media publishing for firms

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Edwin Carlsson; Niklas Ek; [2022]
    Keywords : stock prices; social media; synthetic control group; Instagram; aktie-pris; social media; syntetisk kontrollgrupp; Instagram;

    Abstract : Background. Instagram as a social media platform is used by firms as both a com- munication, marketing and promotion tool. In analyses of firms on Twitter, several authors have found connections between positive changes in stock returns and posts on Twitter regarding the firm, both from and about the firm. READ MORE