Essays about: "Electronic Commerce"
Showing result 16 - 20 of 96 essays containing the words Electronic Commerce.
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16. Electronic commerce : Consumers’ perception of mobile social commerce in Sweden
University essay from Linnéuniversitetet/Institutionen för informatik (IK)Abstract : The evolution of mobile telephony and social media platforms gave birth to different new concepts of electronic commerce (e-commerce), such as mobile commerce (m-commerce) and social commerce (s-commerce). In 2014 a new concept called mobile social commerce (mscommerce) was introduced. READ MORE
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17. Social commerce - A user-centered design approach
University essay from Lunds universitet/Ergonomi och aerosolteknologiAbstract : Social commerce (s-commerce) is a new paradigm for electronic commerce (e- commerce) where sociability, such as reviews and forums, is introduced into the e-commerce context. Previous research point to s-commerce design as a topic that needs more research, and that creating user-centered s-commerce websites is cumbersome and a hindrance for s-commerce adoption. READ MORE
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18. Factors Affecting Employee Acceptance of Electronic Shelf Labels In a Mandatory Business Environment : -A Study Applying the UTAUT-Model in a Swedish Organization
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : Background: The retail industry is one of the most competitive industries today as the emergence of the e-commerce has put significant pressure on traditional retailers. As price change frequencies have doubled, physical retailers struggle to adapt to online retailers; and as a result, new technologies for price automation such as Electronic Shelf Labels has emerged. READ MORE
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19. Does social media advertising influence purchasing behavior via EWOM? : A survey study on millennials at LTU
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : Social media is a big part of a millennial's life. It is where they communicate with their friends and share experiences. Companies know this and are subsequently trying to reach consumers on social media with their advertising. READ MORE
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20. The Use of Online Reviews for Pure Player Products
University essay from Högskolan i Jönköping/IHH, FöretagsekonomiAbstract : Electronic commerce is the selected field to investigate for this thesis, particularly pure player apparel brands. This has been of interest as consumers struggle when shopping online for apparel since they cannot test the product before purchasing with pure players, therefore, there is information asymmetry. READ MORE