Essays about: "Elin Elmeljung"
Found 1 essay containing the words Elin Elmeljung.
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1. Implementation and Exploitation of Data and Data Driven Decisions in B2B sales and marketing - A Case Study
University essay from Göteborgs universitet/Graduate SchoolAbstract : Despite the increasing reliance on data in decision making, firms have issues turning their organisations data driven. Even though data driven decision making have an increasing impact on marketing and sales practices in all industries, a greater focus is given to consumer centered firms. READ MORE
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