Essays about: "Elizabeth Karlsson"

Found 2 essays containing the words Elizabeth Karlsson.

1. 1. Middle-Income Trap - should companies be worried?

   University essay from Lunds universitet/Produktionsekonomi

   Author : Elin Karlsson Nycander; Elizabeth Merkoulova; [2020]
   Keywords : Middle-Income Trap; Middle-Income countries; Thailand; International companies; Internationalisation; Globalization drivers; Business and Economics;

   Abstract : The term Middle-income Trap (MIT) is relatively new, originating thirteen years ago, but has since generated significant debate. It is used by politicians to channel national reforms and has given rise to a vast amount of research about growth slowdowns in middle-income countries (MICs). READ MORE

3. 2. SMEs gaining ground : How employer branding could be used as a strategic tool for competitive advantage

   University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

   Author : Emma Brönmark Riex; Elizabeth Karlsson; [2014]
   Keywords : Employer branding; Competitive advantage; SME; Human capital; Value-adding employees; Resource-based view;

   Abstract : Background: In a world that is becoming more knowledge-based and where it gets harder to find value-adding employees, employer branding could be used as a way to attract and retain employees, which later can create competitive advantage. Research Question: In order to experience competitive advantage, how do SMEs use the strategies and tools of employer branding as a way to attract and retain value-adding employees? Purpose: The purpose with this study was to explore how employer branding is used by SMEs as a way to experience competitive advantage. READ MORE