Essays about: "Employer Brands"

Showing result 1 - 5 of 28 essays containing the words Employer Brands.

1. 1. Finding the Perfect Fit : A Study of Person-Organisation Fit Between Generation Z and Employers

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Ellen Colliander; Evelina Olsson; [2023]
   Keywords : employer branding; generational shifts on the labour market; generation Z; personal branding; person-organisation fit;

   Abstract : This thesis explores the conditions for perception of a person-organisation (P-O) fit between Generation Z (Gen Z) and employers in a talent acquisition context. The study is based on the presumption that the perception the candidate gets of the employer is based on the employer’s brand and vice versa. READ MORE

3. 2. THE INFLUENCE OF EMPOWERING LEADERSHIP IN REMOTE WORKING ENVIRONMENTS : A qualitative study of how empowering leadership influences self-leadership and internal branding

   University essay from Umeå universitet/Företagsekonomi

   Author : Frida Sundström; Robin Hasselryd; [2023]
   Keywords : Leadership; Remote work; Self-leadership;

   Abstract : When Covid-19 arrived, the rapidly accelerating transformation in the commercial sector faced a significant challenge. The circumstances of the pandemic helped to further show that it is possible for many employees to work remotely. READ MORE

4. 3. Online Threats to Journalists in Sweden and the US : An investigation into the orgnizational protections of journalists in an era of outrage-culture

   University essay from Södertörns högskola

   Author : Anneli von Cotzhausen Modin; [2022]
   Keywords : ;

   Abstract : The growing presence of social media in our modern-day world has changed the nature of journalism, as the introduction of Twitter as a tool in modern newsrooms has introduced new threats against journalists. This subject of Twitter in the newsroom has been thoroughly researched in the past; however, the research has largely been quantitative and the consequences of the behavior of journalists using Twitter somewhat less explored. READ MORE

5. 4. Employer Branding – An ongoing Change and Translation - A qualitative article of how consultants translate their ideas of Employer Branding and act upon them in practice

   University essay from Göteborgs universitet/Graduate School

   Author : Cajsa Holm; Arlinda Pllana; [2020-06-22]
   Keywords : Employer Branding; Employer Branding Practices; Employer Value Proposition - EVP; Employer Branding Consulting; Translation;

   Abstract : This article aims to analyse how an Employer Branding consultancy firm strategically works with identifying and implementing Employer Branding into other organisations. A case study was conducted using primarily 16 semi-structured interviews between Employer Branding Specialists, Senior Managers, and Partners, as well as document analysis, digital- and physical observations. READ MORE

6. 5. Identifying Dimensions of Employer Attractiveness in Startups : The Case of Swedish Tech Startups

   University essay from KTH/Industriell Management

   Author : Cristina Gadibadi; [2020]
   Keywords : employer branding; employer attractiveness attributes; EmpAT Scale; startups; startups attractiveness; Swedish startups; arbetsgivarvarumärke; arbetsgivarens attraktionskraft; EmpAT Scale; startups; startups attraktivitet; Svenska startups;

   Abstract : Human capital is recognized as the foundation of a firm's competitive advantage (Messenböck et al., 2015; Berthon et al., 2005). READ MORE