Essays about: "Entering foreign markets"

Showing result 6 - 10 of 79 essays containing the words Entering foreign markets.

1. 6. How are Swedish healthcare companies entering and operating on the Japanese market

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Johan Börjesson; Jonathan Sarge; [2022-02-16]
   Keywords : ;

   Abstract : The Japanese healthcare market is full of hinders and barriers for foreign companies. These prevents new companies from entering the market unless they have the resources to spend on adapting to the Japanese market. Despite these hinders and barriers Japan continues to be a market which most healthcare companies wants to enter. READ MORE

3. 7. Swedish MNEs’ risk, void, and distance management : A thematic content analysis of three MNEs’ 2007 to 2021 annual and CSR reports.

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : André Andersson; Styrbjörn Steiner; Viktor Svenningsson; [2022]
   Keywords : Swedish MNE; risk; void; uncertainty; post entry;

   Abstract : In this study, we have identified a gap in the existing literature regarding post-entry management of infrastructural and institutional voids, risks, and distances related to establishing foreign operations in uncertain markets. It is in existing literature well-established how firms internationalize their operations, what entry modes they use, and what the drivers for internationalizing one's operations are. READ MORE

4. 8. Cultural awareness for competitiveness in the global market  IKEA’s Japan adventures as case study

   University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

   Author : Yulia Lindholm; [2022]
   Keywords : Culture; Culture awareness; Globalization; Marketing Mix; Adaptation; Standardisation; Case Study;

   Abstract : In internationalisation, entering new markets is a challenging and risky process.  There are various factors to consider when planning a strategic approach to meet the demand and preferences of customers in a foreign market. To meet this challenge, knowledge of the new market plays a major role in the outcome of internationalization. READ MORE

5. 9. Sharing globally in a limited world : How sharecoms can internationalize by implementing M&As and/or strategic partnerships

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Karl von Wendel; Petter Nyström; [2021]
   Keywords : Internationalization; sharing economy; sharecoms; entry modes; mergers and acquisitions; strategic partnership; collaborative consumption; cross-border operations; foreign markets; platform;

   Abstract : During recent years the sharing economy has had an increased impact on the modern business climate, and the level of engagement among researchers has increased. The sharing economy is changing the way individuals perceive business and challenges traditional business models. READ MORE

6. 10. Designing Business Models of Tomorrow : Exploring the Expansion of Cleantech-as-a-Service through an Agile approach

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Sofia Gudmundsson; Anaïs Lachini; [2021]
   Keywords : Digital Entrepreneurship DE ; Digital Business Model DBM ; Born Digitals BDs ; Digital Sustainability; Sustainable Software; Dynamic Capabilities; Agility; Agile internationalization; Cleantech; Ecosystems;

   Abstract : Background: Three mega trends are profoundly changing today’s market dynamics; climate change, digitalization, and globalization. The increasing interconnectivity and omnipresence of digital technologies are blurring the boundaries of the physical and virtual reality, implying a shift in how digital companies create value and internationalize. READ MORE