Essays about: "Entertainment-education"

Showing result 1 - 5 of 8 essays containing the word Entertainment-education.

  1. 1. The role of film in maternal health communication in low-income countries : An analysis of ‘Di Kombra Di Krai (Cry of a Mother)’ – a maternal health drama in Sierra Leone

    University essay from Malmö universitet/Malmö högskola/Institutionen för konst, kultur och kommunikation (K3)

    Author : Josie Eve Gallo; [2021]
    Keywords : film; maternal health; Sierra Leone; entertainment education;

    Abstract : Maternal mortality rates in low-income countries remain high and almost two thirds of global maternal deaths are in sub-Saharan Africa (WHO, 2019). Communications interventions such as media and entertainment education initiatives could help improve maternal health outcomes. READ MORE

  2. 2. Participatory Edutainment in Practice : A Case Study of Wan Smolbag, Vanuatu

    University essay from Malmö universitet/Malmö högskola/Institutionen för konst, kultur och kommunikation (K3)

    Author : Laura Gibbons; [2020]
    Keywords : Edutainment; Entertainment-Education; Theatre for Development; Participation; Dialogue; Culture; Communication; Development; Pacific; Vanuatu;

    Abstract : Entertainment-Education (EE), or ‘Edutainment’ as it has come to be known, is a prominent discipline and communicative practice, both in international and community development, and is utilised to address social issues and culturally specific norms, some of which may be taboo or harmful.  This research sets out to explore the application of edutainment, in particular Theatre for Development (TfD), through an examination of its practice in a Pacific context; namely, a case study of Wan Smolbag Theatre (WSB), a grassroots NGO based in Vanuatu. READ MORE

  3. 3. The Audience Engagement for the TV Show of the Palace Museum : Case Study for the Social Media, Weibo account of the TV Show, There is Something New in the Palace Museum

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Xueying Shi; [2020]
    Keywords : digital museum; social media interaction; audience engagement; participatory culture; edutainment;

    Abstract : This study aims to analyze the audience engagement in a Chinese social media, Weibo, of the Palace Museum TV show “There is Something New in the Palace Museum”. It is new for a Chinese museum to cooperate with traditional media and digital media at the same time to generate more interest, particularly of younger generations. READ MORE

  4. 4. Co-creation in serious digital game development: innovation and participatory method for entertainment-education

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Sandra Dupuy; [2018]
    Keywords : Co-creation; Innovation; Participatory communication; Entertainment-education; Digital games; Serious games;

    Abstract : This research proposes to investigate the contribution that innovative development projects involving digital games can make to the field of entertainment-education (EE), which has been considered as a communication strategy falling under the media for development approach in the broader field of communication for development (Manyozo, 2012). Studies have shown that EE scholarship and practice is largely rooted in theories of individual behaviour change, but also that new theoretical perspectives deriving from participatory and empowering, as well as cultural approaches to communication are emerging in the field. READ MORE

  5. 5. Not applauding the gay topic : Mexican Telenovela, communicating social learning?

    University essay from Linnéuniversitetet/Institutionen för medier och journalistik (MJ); Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Author : Jonna Ekdahl; Cajsa Mosbakk Martinsson; [2016]
    Keywords : Communication; Entertainment-Education; Social Change; Behaviour Change; Social learning; Homosexuality; Identification; Disidentification; Mexico; Youth; Decoding; Lesbians; Gay; Telenovela;

    Abstract : Social learning is a key element in the methodology used in the Mexican telenovela Ultimo año, and suggest that people can adopt behaviour from watching television. An important aspect of social learning are role models to identify with and/or learn their behaviour, hopefully changing their behaviour. READ MORE