Essays about: "Entertainment-education"
Showing result 1 - 5 of 9 essays containing the word Entertainment-education.
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1. Unravelling the Motivations and Patterns of Newsletter Readers in Metropolitan Europe
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : The rise of email newsletters as a popular means of engaging audiences has transformed the landscape of journalism and news dissemination. Marketers and news organisations alike have recognised the potential of newsletters as an effective way to reach and engage with their audiences. READ MORE
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2. The role of film in maternal health communication in low-income countries : An analysis of ‘Di Kombra Di Krai (Cry of a Mother)’ – a maternal health drama in Sierra Leone
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : Maternal mortality rates in low-income countries remain high and almost two thirds of global maternal deaths are in sub-Saharan Africa (WHO, 2019). Communications interventions such as media and entertainment education initiatives could help improve maternal health outcomes. READ MORE
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3. Participatory Edutainment in Practice : A Case Study of Wan Smolbag, Vanuatu
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : Entertainment-Education (EE), or ‘Edutainment’ as it has come to be known, is a prominent discipline and communicative practice, both in international and community development, and is utilised to address social issues and culturally specific norms, some of which may be taboo or harmful. This research sets out to explore the application of edutainment, in particular Theatre for Development (TfD), through an examination of its practice in a Pacific context; namely, a case study of Wan Smolbag Theatre (WSB), a grassroots NGO based in Vanuatu. READ MORE
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4. The Audience Engagement for the TV Show of the Palace Museum : Case Study for the Social Media, Weibo account of the TV Show, There is Something New in the Palace Museum
University essay from Uppsala universitet/Institutionen för informatik och mediaAbstract : This study aims to analyze the audience engagement in a Chinese social media, Weibo, of the Palace Museum TV show “There is Something New in the Palace Museum”. It is new for a Chinese museum to cooperate with traditional media and digital media at the same time to generate more interest, particularly of younger generations. READ MORE
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5. Co-creation in serious digital game development: innovation and participatory method for entertainment-education
University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)Abstract : This research proposes to investigate the contribution that innovative development projects involving digital games can make to the field of entertainment-education (EE), which has been considered as a communication strategy falling under the media for development approach in the broader field of communication for development (Manyozo, 2012). Studies have shown that EE scholarship and practice is largely rooted in theories of individual behaviour change, but also that new theoretical perspectives deriving from participatory and empowering, as well as cultural approaches to communication are emerging in the field. READ MORE
