Essays about: "Equity gap"

Showing result 6 - 10 of 114 essays containing the words Equity gap.

1. 6. Collaborative Couture: Decoding Relative Pricing Strategies and its Impact on Brand Equity

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Lucas Holmqvist Adolfsson; Gustaf Johnsson Wallin; Erik Bergtoft; [2023]
   Keywords : Co-Branding; Brand Equity; Brand Awareness; Brand Loyalty; Brand Associations; Perceived Quality; Relative Pricing; Luxury Fashion; Case Study; H M; Balmain; Adidas; Gucci; Fendi; Versace; Business and Economics;

   Abstract : Purpose: This paper aims to analyze the relative pricing of co-branding collaborations in the fashion industry to gain a deeper understanding of the effects on their respective brand equity. Design/method: This paper adopts a qualitative approach involving case studies on several co-branding collaborations in the fashion industry (H&M x Balmain, Adidas x Gucci, Fendi x Versace). READ MORE

3. 7. Gender-based Motivations for Usage and Avoidance of Shared Micro-mobility during Night-time in Stockholm, Sweden

   University essay from KTH/Transportplanering

   Author : HENRY YITZHAK ACOSTA-CARRASCAL; [2023]
   Keywords : shared micro-mobility; e-scooters; e-bikes; gender equity; nighttime commuting;

   Abstract : This thesis explores the intersection of shared micro-mobility services and genderwith a focus on the nighttime in Stockholm, Sweden. Research has found agender gap in user characteristics, with safety, affordability, and vehicle qualityaffection adoption. READ MORE

4. 8. Are Influencers the Next Brand-Building Tool? : A Qualitative Study on How Influencer Marketing Affects Customer-Based Brand Equity

   University essay from Umeå universitet/Företagsekonomi

   Author : Klara Brännström; Sandra Elstig; [2023]
   Keywords : Influencer Marketing; Customer-Based Brand Equity;

   Abstract : Given the rise of social media and the growing importance of influencers on consumer behavior, gaining an understanding of how influencers and the practice of influencer marketing impact the brand from the consumer's perspective is crucial. Additionally, a significant amount of companies compete for consumers' attention in today's market. READ MORE

5. 9. The level of ownership held by PE firms : The impact on underpricing at IPO and performance post-IPO

   University essay from Umeå universitet/Företagsekonomi

   Author : Julia Berglund; Viktor Granelli; [2023]
   Keywords : Private Equity; IPO; Underpricing; Long-run Performance; Ownership Structure; Retained Ownership;

   Abstract : This study examines the specific ways in which private equity firms influence their portfolio companies to enhance their value, with a focus on the relationship between the level of retained ownership and post-IPO performance. Private Equity firms influence their portfolio companies in specific ways to enhance their value. READ MORE

6. 10. Exploring Enterprise Risk Management: A Case Study with a Global Manufacturer of High Technology Products with Operations in Sweden

   University essay from Lunds universitet/Avdelningen för Riskhantering och Samhällssäkerhet; Lunds universitet/Riskhantering (CI)

   Author : Linus Hagberg; [2023]
   Keywords : Enterprise Risk Management; ERM; risk aggregation; risk consolidation; Technology and Engineering;

   Abstract : The purpose of this thesis is to investigate how Enterprise Risk Management (ERM), with an emphasis on risk aggregation, is conducted in practice. The thesis starts with a scoping study to review available literature on ERM. The findings from the scoping study show that literature focus on how ERM impacts certain financial variables, e.g. READ MORE