Essays about: "Eric Dielemans"
Found 1 essay containing the words Eric Dielemans.
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1. Ethical Fashion Consumerism: A Segmentation and Understanding of Young Swedish Consumers
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Driven by an interest in ethical fashion consumption and having identified the necessity for a clear understanding of consumer traits within this increasing phenomenon, we conducted a quantitative research, adopting a objectivist and positivist stance, involving over three-hundred young Swedish consumers. Positioning ourselves along the lines of the behavioral decision theory and assuming a positivist stance, we aimed to identify how young Swedish fashion consumers differ in personal values based on their ethical preferences. READ MORE
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