Essays about: "Erica Jostrup"
Found 2 essays containing the words Erica Jostrup.
University essay from Lunds universitet/Kognitionsvetenskap
Abstract : Five different ocular measurements were investigated as a means of predicting cognitive load during a visuospatial memory game. Eye data was collected from the participants during a non-related n-back task, trained on both classification and regression models, and investigated in relation to their ability to make predictions regarding how the participants were performing on an n-back task. READ MORE
2. Pay For It and Love It More: A comparative study in marketing psychology between the two campaign methods Pay What You Want and FreeUniversity essay from Lunds universitet/Institutionen för psykologi
Abstract : This thesis examines whether the marketing procedure Pay What You Want (PWYW) has a stronger positive influence on a consumer’s attitude towards a product in relation to free product trials (FREE). This was studied on students of Lund University with the tool SC-IAT. READ MORE