Essays about: "Erik Hellstam"
Found 1 essay containing the words Erik Hellstam.
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1. Guanxi: Perceptions and Strategic Adaptations
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Purpose: To explore perceptions of guanxi within Swedish establishments in China, and how these perceptions shape their China strategy. Design/methodology/approach: The research is based on in-depth qualitative interviews that serve as empirical evidence to investigate the relation between managers’ perception of guanxi and corresponding adaptation strategies. READ MORE
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