Essays about: "Erik Herlitz"

Found 1 essay containing the words Erik Herlitz.

  1. 1. The importance of end customer value in the paper industry

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Erik Herlitz; [2019]
    Keywords : Customer value; Paper industry; Newspaper; Perceived value; Digital era;

    Abstract : In a more digitalized world the paper industry has struggled to deliver customer value and stay relevant when the digital media has started to emerge. This problem has especially happened to newspaper which has seen a decline in Sweden with over 20% the last decade. READ MORE