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  1. 1. Mistrust in CSR

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Eva Kristin Brüser; Julia Uptmoor; [2014]
    Keywords : Trust Issues; German Consumers; Food Industry; CSR; Social Media; Business and Economics;

    Abstract : Corporate Social Responsibility (CSR) requires an organisation to be responsible for “the impacts of its decisions and activities on society and the environment, through transparent and ethical behaviour that contributes to sustainable development” (ISO Central Secretariat, 2011, p. 26). READ MORE