Essays about: "Företagsekonomi"

Showing result 1 - 5 of 1981 essays containing the word Företagsekonomi.

  1. 1. Could the Sustainable Stock Index convey any signal to the investors of Emerging Markets? An event study on Dow Jones Sustainability Index.

    University essay from Umeå universitet/Företagsekonomi

    Author : Md Rajib Kamal; [2020]
    Keywords : Sustainaible Investment; Corporate Social Responsibility; Sustainable Stock Index; Emerging Markets; Signaling theory; Stock Return.;

    Abstract : The discussion about the corporate sustainability issues getting more importance in recent days. The stock markets around the world also are affected with this subject of discussion. Investors as well as the companies theirselves are considering sustainability concepts during taking their investment decision strategies. READ MORE

  2. 2. What are the Justifications Provided by the Consumers who Don’t Look Back in Anger? : Insights from the Swedish money laundering scandal.

    University essay from Jönköping University/IHH, Företagsekonomi; Jönköping University/IHH, Företagsekonomi

    Author : Jakob Ekstener; Eric Sveningsson; [2020]
    Keywords : Brand Transgressions; Swedbank; Money Laundering; Consumer Behavior; Consumer Justifications; Varumärkesöverträdelse; Swedbank; Penningtvätt; Konsumentbeteende; Konsumenträttfärdigande;

    Abstract : The purpose of this thesis is to use a real-world brand transgression example to extend the research and increase the knowledge around why people continue to consume brands they know have been involved in unethical organizational behavior. The research was of qualitative nature, and made use of semi-structured, in-depth interviews. READ MORE

  3. 3. A Comparative Study on Green Mutual Equity Fund’s Financial Performance : International vs Domestic Fund Composition

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Janusa Aiyadurai; Mathias Brenckert; [2020]
    Keywords : Risk-adjusted rate of return; mutual fund; performance; green investing; international diversification; Modern Portfolio Theory; Stewardship Theory; Home Bias Theory; Behavioral Finance; Sharpe Index; Jensen Index; Treynor Index;

    Abstract : In this thesis the relationship between regional composition and risk-adjusted performance is evaluated concerning Swedish issued green mutual equity funds. By using three different indices; Sharpe, Jensen and Treynor, a relationship has been able to establish. READ MORE

  4. 4. French Business Schools’ reaction towards the increasing need of CSR and its impact on brand image. : A qualitative study on the French Business Schools’ behaviour towards CSR and brand image.

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Clémence Loudiere; Justine Tessier; [2020]
    Keywords : CSR; Education; firm; Business school; sustainability; Brand image;

    Abstract : The researchers in this study wanted to focus on Business Schools by using management and marketing knowledge. Therefore, the most attractive subject for them was the link between CSR, Business schools and Brand image. READ MORE

  5. 5. Concretizing and legitimizing brand equity as a strategic investment : A qualitative study in the Swedish retail industry

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Emil Arljung; Axel Eklund; [2020]
    Keywords : brand equity; shareholder value; retail;

    Abstract : The retail industry has seen an immense increase in competition. Brands are becoming more similar, which makes it essential for firms to differentiate themselves against their competitors. The brand is considered the company's biggest intangible asset, possessing an array of different values for the company. READ MORE