Essays about: "FEATURES of global companies"

Showing result 21 - 25 of 54 essays containing the words FEATURES of global companies.

1. 21. Activating A Brands Track Record Using Retro Branding

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Niklas Heed; Malte Bäck; [2019]
   Keywords : Retro Branding; Retro Brand; Brand Track Record; Strategic Brand Management; Social Sciences;

   Abstract : Title: Activating a Brands Track Record using Retro Branding; Looking to the Past to Shape the Future. Date of Seminar: 2019-06-03 Course: BUSN39 Degree Project in Global Marketing Authors: Malte Bäck & Niklas Heed Supervisor: Mats Urde Keywords: Retro Branding, Retro Brand, Brand Track Record, Strategic Brand Management Purpose: The purpose of this thesis is to explore the phenomenon of retro branding and how it can activate a corporate brands track record, from a strategic brand management perspective. READ MORE

3. 22. M&A processes in the Italian multi-utility industry: accomplishment of a political project, chance for growth and value creation. An industry analysis starting from a case study of Acea S.p.A.

   University essay from Göteborgs universitet/Graduate School

   Author : Massimiliano Casellato; [2018-01-18]
   Keywords : Regulated business; Regulated industry; Municipal companies; Liberalization process; Multi-utility industry; Italian multi-utilities; Business mix; Local utilities; Public utilities; M A process; External growth; Value creation; M A trends; Industrial policy; Political interference; Industrial organization; Market structure.;

   Abstract : This M.Sc. Thesis aims to investigate on the reasons at the basis of the M&A operations that, in the last few years, are radically changing the structure and the dynamics of the multi-utility industry in Italy. READ MORE

4. 23. Insider Threat detection using Isolation Forest

   University essay from Lunds universitet/Institutionen för elektro- och informationsteknik

   Author : Maja Scherman; Joakim Bülow; [2018]
   Keywords : MSc; Insider Threats; Isolation Forest; Machine Learning; Security; Technology and Engineering;

   Abstract : In contrast to the need for companies to get real time information about insider threats, there is a privacy and integrity based limitation of what the individual accepts as acceptable surveillance. This creates a problem since performing online surveillance would pose an infringement on the employees privacy and integrity. READ MORE

5. 24. How to Fully Obtain the Potential Benefits of a Digital Document Management System – A Guide to Successful Implementation

   University essay from Lunds universitet/Produktionsekonomi

   Author : Axel Söderlund Carlborg; [2017]
   Keywords : Connected Manufacturing; Digitisation; Documentation; Document Management; Industry 4.0; Internet of Things; ISO; ISO 9000; Technology and Engineering;

   Abstract : Background Technological advancements over the last decades have resulted in an increased degree of digitalisation within as well as in between companies around the world. As a result, requirements on companies in general are growing and global competition is steadily increasing. READ MORE

6. 25. Hidden Power: Content Marketing as a part of global business strategies of Westen companies in the Russian environment

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Rustam Khudododov; Alexandra Kim; [2017]
   Keywords : Content marketing strategy; content marketing; content marketing steps; content marketing pyramid; consumer orientation; consumer features; consumer behavioural model; Western companies; Russian environment.;

   Abstract : International companies face many challenges when operating in foreign country markets, as a new environment could be absolutely opposite to the one of the home market, which the companies are used to. One of the biggest issues for a company in the foreign market is to understand how to market its product and make it more appealing to the audience. READ MORE