Essays about: "Fadi Zina"

Found 1 essay containing the words Fadi Zina.

  1. 1. The impact of online reviews and influencers on customers' purchasing intention

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik; Mälardalens universitet

    Author : Fadi Zina; Mohammad Battha; [2022]
    Keywords : Influencers; Online reviews; Purchasing intention; Generation Y-Z;

    Abstract : Date: (2022-06-01) Level: Master thesis in Business Administration, 15 cr. Institution: School of Business, Society and Engineering, Mälardalen University. Authors: Mohammad Battha, (1993-06-10) Fadi Zina (1989-01-04) Title: The impact of online reviews and influencers on customers' purchasing intention. READ MORE