Essays about: "Fashion e-commerce"

Showing result 16 - 20 of 89 essays containing the words Fashion e-commerce.

  1. 16. Value creation through the service consumption process in the fashion industry : An exploratory study of where value is created during the service consumption process in connection with e-commerce

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Lina Almqvist; [2022]
    Keywords : Value; Service consumption process; E-commerce; Value creation; Online shopping;

    Abstract : Purpose The purpose of this study is to analyze the customer's perception of value through each stage of the service consumption process in connection with e-commerce. The aim is to see where in the different stages customers experience value. Method For this research a qualitative method was used in the form of semi structured interviews. READ MORE

  2. 17. Identification and implementation of sustainability indicators in e-commerce for electronic goods: a Swedish case study

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Jasmin Ella Masic; [2022]
    Keywords : Electronic goods; E-commerce; Sustainability; Indicators; Consumer Behaviour; Social sustainability; Environmental sustainability; Sustainable development; circularity;

    Abstract : When looking at shopping online there is a large amount of waste and mass consumption associated with it, therefore the topic of sustainability within e-commerce is a rising. There is research within shopping more sustainably for fashion and beauty, however there is a gap in the market when looking at the electronic goods sector. READ MORE

  3. 18. Survival of the fittest : The Internationalization of Fashion Start-ups

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Alina Zubanova; Reena Sauer; Sergio Andres Ruiz Gonzalez; [2022]
    Keywords : Internationalization; International Business; Fashion Startups; Survival; Factors; Business Strategy;

    Abstract : Globalization is a development that allowed businesses to internationalize with ease. Startup hubs in Europe are growing and fashion is one of the most dynamic internationalizing industries. Combining the aspects of startups, fashion and internationalization led to the development of this research topic. READ MORE

  4. 19. User Experience of Shipping in the Online Second-Hand Market : Bridging the Gap Between B2C and C2C

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Anton Nyström; [2022]
    Keywords : Interaction design; e-commerce; sustainability; environment; freight; delivery; C2C; second-hand;

    Abstract : The user experience of online shopping for clothes vastly differs if the purchase is from a person (C2C) or from a company (B2C). B2C shopping features highly automated systems that make for smooth experiences for payment and shipping. READ MORE

  5. 20. What's Next? A qualitative study about the growth of online B2C marketplaces in the Swedish fashion retail industry. Will curated marketplaces replace retail companies' own online channels?

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Lisa Fahlgren; Karin Östberg; [2022]
    Keywords : Curated Marketplaces; Digital Marketplaces; Fashion Retailing; E-commerce; Social Commerce;

    Abstract : Online marketplaces are currently gaining popularity in the Swedish market, and global incumbents such as Amazon have recently entered the market. Marketplace platforms are traditionally seen as an additional distribution channel that serves as an opportunity for retailers to capture new revenue streams and customers. READ MORE