Essays about: "Fashion e-commerce"

Showing result 21 - 25 of 89 essays containing the words Fashion e-commerce.

  1. 21. Digital Marketing Influences on Consumer Fashion Product Purchase Decision Through Facebook.

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Saiful Islam; [2022]
    Keywords : Digital Marketing; social media; Facebook marketing; Fashion product; social network advertisement; Purchase influences; Purchase decision: Bangladesh perspective.;

    Abstract : Consumer purchase decisions is a vital process for online fashion retailers to customers. The Corona pandemic has resulted in more people purchasing through the internet and increase online shopping in Bangladesh than ever before. READ MORE

  2. 22. To Return or Not to Return - A Quantitative Study on the Effects of Alternatives to Free Return Policies

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Beatrice Borgh; Anastasia Hjelm; [2022]
    Keywords : Attitude; Intention; Sustainability Perception; Returns; Return Policies;

    Abstract : Fashion e-commerce is growing rapidly and poses a big threat to the environment by being accountable for 10% of humanity-caused greenhouse gas emissions. Despite this, customers continue to purchase, and return, more items from online fashion retailers than ever. READ MORE

  3. 23. Maximizing Recommendation System Accuracy In E-Commerce for Clothing And Accessories for Children

    University essay from KTH/Matematik (Avd.)

    Author : Niklas Renström; [2022]
    Keywords : Recommendation System; Session Based; E-Commerce; Clothes; Children s Fashion; Machine Learning; RNN; LSTM; GRU; STAMP; Rekommendationssystem; Sessionsbaserad; E-handel; Kläder; Barnmode; Maskininlärning; Återkopplande Neurala Nätverk;

    Abstract : The industry of electronic commerce (e-commerce) constitutes a great part of the yearly retail consumption in Sweden. Looking at recent years, it has been seen that a rapidly growing sector within the mentioned field is the clothing industry for clothes and accessories for children and newborns. READ MORE

  4. 24. Luxemosphere characteristics in luxury fashion e-commerce : Preserving the luxury atmosphere online

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Tiffany Khayyami; Amina Amin; [2022]
    Keywords : Luxury brand online; e-commerce; luxemosphere; web element; UI; Lyxvarumärke online; e-handel; luxemosphere; webbelement; UI;

    Abstract : In today's society, the consumption of luxury goods online has increased rapidly over the last decade, and most luxury brands are established online. One of the main challenges is to offer a truly luxurious experience that every customer wants to have fulfilled, not only in a physical store but also online. READ MORE

  5. 25. Millennial's fashion buying behavior from Buy Now, Pay Later perspective : A study of Buy Now, Pay Later (BNPL) and its influence on millennials buying behavior andconsumption when mobile shopping

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Aiman Khan; Abang Vilary Mbanyi; [2022]
    Keywords : BNPL; Millennials; Fashion; Overconsumption; Sustainability; online shopping;

    Abstract : This study aims at examining BNPL's influence on millennials buying behavior on fashion products and how it affects their consumption of apparel. As BNPL increasingly gains ground in e-commerce as a payment method, that is highly used because of the kind of functionality it provides to both brands and consumers in particular. READ MORE