Essays about: "Fashion"

Showing result 1 - 5 of 908 essays containing the word Fashion.

  1. 1. The dream of Agile as a savior - An institutional logic perspective - A qualitative study of an Agile transformation at Volvo Cars

    University essay from Göteborgs universitet/Graduate School

    Author : Alina Nilander; Emilie Junefelt; [2019-07-03]
    Keywords : Agility; Institutional logics; Market logic; Corporation logic; Management fashion trend;

    Abstract : MSc in Management.... READ MORE

  3. 2. Contextualizing slow fashion – disentangling meanings of sustainable clothing consumption among young professionals

    University essay from Göteborgs universitet/Graduate School

    Author : Andrea Norberg; [2019-07-03]
    Keywords : Sustainability; Slow fashion; CCT; Identity; Status; Slow fashion consumer; Young Professionals;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  4. 3. Out with the Old and in with the New - Consumer Clothing Practices and how they contribute to a Circular Fashion Market

    University essay from Göteborgs universitet/Graduate School

    Author : Amanda Sjöberg; Johanna Andersson; [2019-07-03]
    Keywords : Circular Economy; Practice Theory; Fashion Industry; Consumer Behaviour;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  5. 4. Welcome to the Jungle - A multiple extensive case study on the ‘Green Grey Zone’ of sustainability labelling

    University essay from Göteborgs universitet/Graduate School

    Author : Pauline Ojala; Lea Walbrodt; [2019-07-03]
    Keywords : Green Grey Zone; sustainability labelling; brand positioning; fast fashion; slow fashion; market segment; competitive environment; financial space;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  6. 5. REPLACE OR REPAIR? -A study of if fast fashion repair concepts like H&M Take Care can affect the intentions to repair clothing

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Malin Ficks; Margaux Karmestål; [2019-06-20]
    Keywords : Fast Fashion; Product-Service Systems; Sustainable Consumption; Theory of Planned Behaviour;

    Abstract : Overconsumption and an increasing disposal of clothes is a troublesome development in thefast fashion industry, where millennials are major contributors. As there is a need for a majorshift towards more sustainable consumption, product-service systems in the shape of in-storerepair stations, like Take Care by H&M, is interesting to investigate. READ MORE