Essays about: "Florian Drechsler"
Found 1 essay containing the words Florian Drechsler.
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1. Specialised Enterprise Software Vendors and their Development Process of Pricing Models - An empirical Case Study of a German Software Vendor
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Authors: Florian Drechsler and Frederik Mante Advisors: Martin Blom Keywords: Pricing Models, Software Vendors, Pricing Model Development, Pricing Theories Purpose: To investigate the development process of software pricing models with special regard to the enterprise software market. Further, we looked at existing pricing theories in order to assess their applicability on the market of specialised enterprise software products. READ MORE
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