Essays about: "Focus Theory of Normative Conduct"

Found 2 essays containing the words Focus Theory of Normative Conduct.

  1. 1. Nudge Me if You Can : Social Nudging to Reduce Water Consumption in Private Households on the Island of Gotland, Sweden

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Silva Elena Ostheimer; Verena Unger; [2021]
    Keywords : Water Scarcity; Private Water Consumption; Behavioural Economics; Social Nudging; Focus Theory of Normative Conduct; Action Research; Gotland;

    Abstract : This thesis acknowledges the increasingly important issue of global freshwater scarcity. It focuses on water consumption in private households and examines whether social nudging, specifically the focus theory of normative conduct, can serve as a tool to reduce it. READ MORE

  2. 2. Corporate social responsibility communication : a case study of Oatly

    University essay from SLU/Dept. of Economics

    Author : Alexandra Mendebaba; [2019]
    Keywords : code of conduct; corporate communication; corporate marketing; corporate social responsibility; corporate social responsibility communication; stakeholder management; stakeholder involvement strategy; sustainability report;

    Abstract : The concept of corporate social responsibility (CSR) offers a solution for businesses to identify their roles in society in order to maintain corporate legitimacy in cooperation with the communities they exist. Even though companies started to work with CSR as part of their business, CSR communication remained overlooked, and the literature is scattered around various disciplines. READ MORE