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Showing result 1 - 5 of 129 essays matching the above criteria.

  1. 1. Formula 1 Drive to Thrive - How to Handle Success

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Karol Gasienica; August Ström; Cornelia Biller; [2024]
    Keywords : Formula1; business case; success; brand identity; community management; Business and Economics;

    Abstract : The popularity of the Netflix series ‘Drive To Survive’ has almost doubled the amount of Formula 1 (F1) fans thanks to its great storytelling and compelling narratives about the drivers, teams, the rivalries between them and challenges they tackle. The first season aired in 2019 and it is estimated that more than 6. READ MORE

  3. 2. How sustainable are sustainable enterprises? Examining sustainability and economic value trade-offs in a Danish coffee company

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Dominik Mazur; Linnea Partelow; [2023]
    Keywords : sustainable enterprise; entrepreneurship; trade-offs; sustainability; triple bottom line; coffee roastery; Business and Economics;

    Abstract : Starting a sustainable business is challenging because growth decisions need to balance sustainability impact and economic feasibility. This thesis seeks to examine what trade-offs sustainable enterprises face and how they balance decision making when faced with these dual logics. READ MORE

  4. 3. Optimizing a Steering System for a KTH Formula Student Race car

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Carl Elgcrona; Emil Nordahl; [2023]
    Keywords : ;

    Abstract : The primary objective of this study is to develop and evaluate a steering controller for aFormula Student driverless electric vehicle to enhance its performance and efficiency. By creatinga testing setup and testing scripts, the controller's sensitivity to various CAN bus parameters, suchas periodicity and message priority, could be assessed. READ MORE

  5. 4. Methods and Purposes of Aerodynamic Correlation in Formula Student

    University essay from Lunds universitet/Institutionen för energivetenskaper

    Author : Alix Le Bastard; [2023]
    Keywords : Technology and Engineering;

    Abstract : This thesis investigates how methods of aerodynamic validation can assist a formula student team in designing their aerodynamic package. When de- signing their aerodynamic components, formula student team mostly rely on CFD software simulations, but there is no guarantee that the simulations de- pict properly the physical behaviour of the airflow around the car. READ MORE

  6. 5. The Race to Success: Navigating the Roadblocks to Formula E's Popularity

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Rebecca Aharon; Fu Jill Dakota van der Horst; Guillaume Berge; [2023]
    Keywords : Keywords: Brand loyalty; Corporate Brand Identity; Sustainable Messaging; Media Influence; Business and Economics;

    Abstract : Purpose: Formula E, the electric counterpart to Formula 1, has not achieved the same level of popularity among consumers. The purpose of this paper is to understand why Formula E has not been as successful as Formula 1 and the barriers to consumer adoption of Formula E. READ MORE