Essays about: "Fredrick Nilsson"

Found 1 essay containing the words Fredrick Nilsson.

  1. 1. Impact of Social Media on Investment Decision : A quantitative study which consider s information online , online community behaviour, and firm image

    University essay from Umeå universitet/Företagsekonomi

    Author : Safa Khalil Abu-Taleb; Fredrick Nilsson; [2021]
    Keywords : Information from Social Media; Online Community Behaviour; Firm Image on Social Media; Investment Decision; Behavioural Finance;

    Abstract : While finance has been studied for several years, behavioural finance, an area that studies how psychological influences can affect market outcomes, is still relatively new, and this subject remains wide open for greater exploration. Social media, which has experienced rapid growth and is now a fundamental part of everyday life, is recognized as key to predicting future outcomes, leading to several studies exploring this subject. READ MORE