Essays about: "Fredrik Alexandersson"

Found 3 essays containing the words Fredrik Alexandersson.

1. 1. Life Cycle Assessment as a decision- making tool in the automotive industry : Potentials and Limitations, An LCA Case study

   University essay from Mälardalens universitet/Industriell ekonomi och organisation

   Author : Eric Pettersson Bergvall; Fredrik Alexandersson; [2022]
   Keywords : ;

   Abstract : The requirements of the automotive industry are increasing among customers and society due to environmental issues and global warming. According to the case company, requests from customers and society for verification of the environmental footprint of products are increasing. READ MORE

3. 2. Strategic integration in the Swedish nutritional online and offline market

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Fredrik Alexandersson; Lobna Said; [2016]
   Keywords : strategic integration; e-business; customer life cycle model;

   Abstract : The purpose of this thesis is to investigate how e-business might be integrated into a strategical framework. The strategical framework was based on the Nilsson and Rapp (2005) strategical framework, and e-business strategies were mainly based on customer relationship management strategies that are used in e-commerce companies. READ MORE

4. 3. Konceptutveckling av exklusiva livsmedel : vilka aspekter är viktiga?

   University essay from SLU/Dept. of Economics

   Author : Erik Alexandersson; Fredrik Stridh; Carl Johan Tjärnström; [2014]
   Keywords : marknadsföring; koncept; exklusivitet; livsmedel; New product development; innovation; concept;

   Abstract : Processen vid framtagandet av en ny produkt kallas New product development (NPD). Denna process innehåller 6 steg som ska hjälpa företaget vid utvecklingen av en ny produkt. Det andra steget i denna process är konceptutveckling. READ MORE