Essays about: "Fresh e-commerce"

Showing result 1 - 5 of 6 essays containing the words Fresh e-commerce.

1. 1. The Effects of Online and Offline Customer Experiences on Customer Loyalty in Chinese Fresh E-commerce

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Zhiqiu Ye; Xinyi Chen; [2020]
   Keywords : Fresh e-commerce; Online customer experiences; Offline customer experiences; Customer loyalty; China;

   Abstract : With the gradual upgrade of fresh food consumption in China, the integration of online platforms and retail entities has brought more convenient and diverse fresh food consumption experiences to customers. This thesis is to explore how the customers loyalty in Chinese fresh e-commerce are affected by online and offline customer experience. READ MORE

3. 2. e-FEMINISM: The Impact of Engaging Men in Digital Campaigning in Spain : How can men be included as allies in digital activism?

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Miriam Sastre; [2020]
   Keywords : Social media; feminism; social change processes; media; representation; Instagram; citizens; activists; Spain; activism; gender; women’s rights; gender equality; Public sphere; social media;

   Abstract : The fresh idea of including men in feminist campaigning might be a reaction to a postfeminist context with much uncertainty towards the feminist movement and arises a never-ending complex and contested issue within the feminist theory. This research aims at understanding the rise of feminist communication on social media, particularly on Instagram, with a special focus on men’s representation and involvement. READ MORE

4. 3. Understanding consumer preferences for logistics services within online retailing of fresh products : A research conducted on Swedish consumers

   University essay from Högskolan i Jönköping/Internationella Handelshögskolan

   Author : Zhang Peiling; Li Tingting; [2018]
   Keywords : Food supply chain management; Logistics services; Fresh products; Online retailing; Consumer preferences; Conjoint analysis;

   Abstract : Background  In the context of booming e-commerce, logistics service is an opportunity as well as a challenge for fresh products e-retailers and their logistics service providers (LSPs). In fact, they offered various fancy logistics services, like evening home delivery, same-day delivery and recyclable packaging. READ MORE

5. 4. Barriers to adopting e-grocery : Focus on user experience

   University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

   Author : Natalie Harris; Mikael Holvik Gustavsson; [2016]
   Keywords : E-Grocery; E-Commerce; Online food retailing; Swedish food retailing; barriers to adopting e-grocery; user experience; human-computer interaction; E-Dagligvaruhandel; E-handel; mathandel på nätet; Svensk mathandel; barriärer till e-dagligvaruhandel; användarupplevelse; Människa–datorinteraktion;

   Abstract : Electronic commerce is a relatively new concept compared to other Internet applications. Theconcept has grown fast to cover a wide range of products and services and practiced in severalparts of the world. The process of buying and selling Fast Moving Consumer Goods, food andother necessities online is referred to as electronic grocery. READ MORE

6. 5. Customer Value in E-grocery : An investigation into Handla24 of ICA Bankeryd

   University essay from Internationella Handelshögskolan

   Author : Tuan Nguyen Trong; Phuong Phan Thi Khanh; Hai Ly Pham; [2010]
   Keywords : Customer value; value creation; typology of consumer value; e-grocery; e-commerce; Handla24; ICA Bankeryd;

   Abstract : Background Electronic commerce (EC) has become popular due to the increasing demand of efficiency in shopping. The reason for this trend is the changes in technology and socio-demography. E-grocery, therefore, appears to be a fresh and attractive business concept that creates customer value for companies trading in supermarket industry. READ MORE