Essays about: "Frida Mandelin"
Found 1 essay containing the words Frida Mandelin.
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1. Who you are: the result of influencers’ instagramming –a qualitative study of how consumers’ offline identity is influenced by influencers on Instagram
University essay from Göteborgs universitet/Graduate SchoolAbstract : This study aims to explore how consumers’ offline identity is influenced by influencers on Instagram i.e. how influencers on Instagram affect consumers’ offline identity creation through consumption. READ MORE
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